Jaksokuvaus
In this episode of the Ad Nerds podcast, we deep dive into the big headlines of the ad industry. Facebook reels from a hefty 1.2 billion euro fine for breaching EU data transfer regulations, and we discuss what this means for small business owners. Next, we examine the recent departure of Diego Scotti, former CMO of Verizon, and the implications it holds for the telecom giant. Walmart's Senior Manager of Social Campaign and Commerce, Lina Zhao, makes waves in the social media shopping realm, proving her mettle with successful campaigns on Snapchat and Twitter. We discuss the abrupt closure of creative agency Butcher Shop, leaving over 100 employees jobless despite a successful run in 2021. Finally, we speculate on the upcoming challenges for Twitter with the launch of Meta's new chat-based app, Barcelona. Our host, Spanky Moskowitz, shares his insights gained from nearly four decades in the ad industry. Key Moments: Discussion of Facebook's 1.2 billion euro fine (4:15) Examination of Diego Scotti's departure from Verizon (13:10) Lina Zhao's social media shopping strategies for Walmart (21:45) Closure of creative agency Butcher Shop (30:20) Introduction of Meta's new chat-based app, Barcelona, and its implications for Twitter (37:55)