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#47: Lia Haberman on Successful Influencer + Brand Partnerships

#47: Lia Haberman on Successful Influencer + Brand Partnerships

01:25:492020-12-26

Jaksokuvaus

Lia Haberman has a steep career in media and is currently an adjunct professor teaching Social Media & Influencer Marketing at UCLA Extension. Her former employers include E!, The Wrap, LIVESTRONG, & Beachbody. In her class she teaches influencers how to best monetize their work, work with brands, and how to advocate for themselves. In her consulting work, she teaches brands how to work with influencers. We talk about about she's reading (links below) & her approach to successful influencer x brand partnerships. Lia's reading list: The Lean Startup: https://bookshop.org/a/9735/9780307887894 Follow Lia: https://twitter.com/liahaberman https://www.linkedin.com/in/liahaberman/ Support this podcast by becoming a monthly contributor at anchor.fm/btspodcast. Join Acorns (Acorns referral link: acorns.com/invite/L33KZP), start investing on Robinhood: join.robinhood.com/lynaec. Sign up for HotelTonight using LCOOK61, and/or Soothe for in-home massages with LZLRZ. Use my promo code for Instacart for $5 off your first delivery: LCOOK5130. Follow #BTSPodcast on social Instagram: https://www.instagram.com/btsthepodcast/ Twitter: https://twitter.com/btsthepodcast/ Facebook: https://www.facebook.com/btsthepodcast/ Join the Facebook group: https://www.facebook.com/groups/1720173561544455 Music on #BTSPodcast is by Ben Bethurum: soundcloud.com/bethurum --- Support this podcast: https://podcasters.spotify.com/pod/show/btspodcast/support

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