Mike Cessario

Mike Cessario

Mike Cessario is the founder and CEO of Liquid Death, one of the fastest-growing non-alcoholic brands and healthy beverage platform built on comedy. An advertising veteran-turned-entrepreneur, he has grown Liquid Death into the #2 most-followed beverage brand on social media through viral, entertainment-first campaigns. Scaling across categories including mountain water, soda-flavored sparkling water, iced tea, and energy, the rare brand has been most recently valued at $1.4 billion under Cessario’s leadership. He has been named to TIME100 Next, and Liquid Death has earned accolades, including Fast Company’s Most Innovative Companies (#1 in advertising), Bain Insurgent Brands, and Ad Age’s America’s Hottest Brands. ------ Thank you to the sponsors that fuel our podcast and our team: LMNT Electrolytes https://DrinkLMNT.com/tetra Use code 'TETRA' ------ Athletic Nicotine https://www.AthleticNicotine.com/tetra Use code 'TETRA' ------ Squarespace https://Squarespace.com/tetra Use code 'TETRA' ------ Sign up to receive Tetragrammaton Transmissions https://www.tetragrammaton.com/join-newsletter

Episoder(177)

Jonah Hill

Jonah Hill

Jonah Hill is a film actor, writer, and filmmaker. He broke out in comedy with Superbad in 2007, before earning critical acclaim in dramatic roles in Moneyball and The Wolf of Wall Street. He transiti...

1 Apr 1h 50min

Anne Lamott & Neal Allen

Anne Lamott & Neal Allen

Anne Lamott is a bestselling novelist and nonfiction writer. She is best known for her books Operating Instructions and Bird by Bird, enduring touchstones for readers and writers seeking honest insigh...

25 Mar 2h 16min

Adam Neumann

Adam Neumann

Adam Neumann is an entrepreneur, investor, and the co-founder of WeWork. Launching the shared office-space company in 2010, he grew WeWork into a global coworking brand that, at its peak, was valued a...

18 Mar 2h 57min

Kelly Wearstler

Kelly Wearstler

Kelly Wearstler is a designer, creative director, and founder of the Los Angeles-based design firm Kelly Wearstler. Her work includes projects such as the San Francisco Proper Hotel, the Avalon Hotel ...

11 Mar 1h 20min

Eric Roth

Eric Roth

Eric Roth is an Academy Award-winning screenwriter best known for adapting Forrest Gump, for which he won the Oscar for Best Adapted Screenplay. He has received additional Academy Award nominations fo...

4 Mar 1h 41min

Greg Brockman (Part 2)

Greg Brockman (Part 2)

Returning to continue his conversation in Part Two, Greg Brockman is a cofounder and president of OpenAI, the company behind ChatGPT. ------ Thank you to the sponsors that fuel our podcast and o...

28 Feb 1h 47min

Greg Brockman (Part 1)

Greg Brockman (Part 1)

Greg Brockman is a cofounder and president of OpenAI, the company behind ChatGPT. ------ Thank you to the sponsors that fuel our podcast and our team: AG1 https://DrinkAG1.com/tetra ------ ...

25 Feb 1h 29min

Chris Pavlovski

Chris Pavlovski

Chris Pavlovski is the founder and CEO of Rumble, an online video and cloud services platform launched in 2013 as an alternative to YouTube for independent creators. As CEO, he has positioned Rumble a...

18 Feb 1h 31min

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