Why breakfast deals in Japan are CRAZY now | Japan Station 202

On this episode of Japan Station, we're talking about the rise of Japan's $3.5 billion breakfast industry and why Japan is currently in the midst of it's 4th "breakfast boom."

👉Topics Discussed

• What a typical Japanese breakfast consists of
• The history of breakfast in Japan
• Breakfast in the Edo Period
• Breakfast in Edo vs Kansai during the Edo Period
• Japan's four "Morning Booms"
• What 'morning" (モーニング, mōningu) is
• The origin of "morning" in Aichi Prefecture
• The rise of kissaten (cafes) in 1950s Japan
• About Rūe Burajiru (ルーエぶらじる), a restaurant in Hiroshima thought to have been the first to offer "morning service" (モーニングサービス, mōningu sābisu)
• The rise of McDonald's breakfast in Japan
• The rise of hotel breakfasts in Japan
• Whether you should get breakfast in hotels
• About Toyoko Inn's "free" breakfast
• About the 2010 breakfast boom
• About Japan's pancake boom
• About the fourth morning boom going on now
• Why more restaurants in Japan have started offering very cheap breakfast options
• How restaurants in japan are trying to offer breakfast for 300 yen or less
• About Saizeriya's breakfast service "Asasaize"
• About KFC's breakfast options
• Why breakfast options are so cheap in Japan
• About service at gyudon places like Yoshinoya and Sukiya
• About breakfast at Sakaba Fukuro in Ikebukuro
• And much more!

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