Leaders in Customer Loyalty: Brand Stories | How SharkNinja Drives Customer Loyalty through Customer Engagement
Send us Fan Mail Even as SharkNinja has grown into a home goods behemoth with a market cap over $17 billion, the fundamental expectations of its customers have remained the same: They want to see the ...
30 Apr 28min
#522: Leaders in Customer Loyalty: Supplier Voices | Bringing Data Together: Why a Modern Tech Stack is Crucial to Personalizing Customer Journeys
Send us Fan Mail One of the challenges that brands can often face when implementing a loyalty program is getting key stakeholders on the same page about the value of the initiative. More specifically,...
28 Apr 37min
#521: Leaders in Customer Loyalty: Brand Stories | How Schlotzsky’s Deli is Returning to its Roots While Also Focusing on the Future
Send us Fan Mail It was in McAllen, a small town just over 300 miles from Austin, where Donna Varner had a revelation about her new employer. Varner had been hired by Schlotzsky's Deli as Chief Brand ...
23 Apr 33min
#520: Leaders in Customer Loyalty: Brand Stories | How Deutsche Telekom AG Is Expanding Loyalty Beyond Telecom
Send us Fan Mail For most consumers, telecom is largely invisible. It powers everyday moments, streaming, messaging, navigation, but rarely commands attention. When it does, expectations are straightf...
16 Apr 43min
#519: Leaders in Customer Loyalty: Brand Stories | How PNC Is Rethinking Loyalty in Banking
Send us Fan Mail For most consumers, banking isn’t something they think about every day, until they need it. Opening an account, managing expenses, planning for the future. In those moments, the expec...
9 Apr 33min
#518: Leaders in Customer Loyalty: Brand Stories | Reigniting the Experience: How P.F. Chang’s Is Redefining Loyalty Through Status, Access, and Experience
Send us Fan Mail For many consumers, dining out isn’t just about the food. It’s about the occasion. A birthday celebration. A long-overdue dinner with friends. A familiar favorite that brings back mem...
2 Apr 29min
#517: Leaders in Customer Loyalty: Supplier Voices | Mobile Loyalty in Motion: How Messaging Platforms Are Reshaping Customer Engagement
Send us Fan Mail For many brands, the future of customer loyalty is increasingly unfolding on mobile phones. Mobile engagement platforms are quickly becoming central to how brands build relationships,...
31 Mar 28min
#516: Leaders in Customer Loyalty: Brand Stories | Getting Customers Back on the Road: How Advance Auto Parts Is Redesigning Loyalty Around Value and Simplicity
Send us Fan Mail For most consumers, auto parts aren’t something they think about until something goes wrong. A dead battery before work. Worn brakes before a long trip. An unexpected repair that can’...
26 Mar 36min
