Leaders in Customer Loyalty: Brand Stories | Designing Loyalty for the Way People Travel: Choice Privileges’ Evolving Value Strategy
Send a text What if hotel loyalty wasn’t built just for road warriors, but for the way the average person actually travels? That’s the question driving the evolution of Choice Privileges. As travel be...
5 Mar 29min
Leaders in Customer Loyalty: Brand Story | From Sticker Cards to Smart Rewards: Hot Head Burritos Evolves Loyalty
Send a text Nearly two decades after first firing up the grill, Hot Head Burritos, with its fiery mascot Leroy leading the charge, has grown from a Dayton favorite into a fast-casual brand with seriou...
26 Feb 21min
Leaders in Customer Loyalty: Supplier Voices | Inside Valuedynamx’s Perspective on the Forces Redefining Loyalty in 2026
Send a text As loyalty programs move into 2026, brands are confronting a fundamental shift: loyalty is no longer sustained by accumulation alone. Points, miles, and introductory bonuses still matter, ...
24 Feb 19min
#509: Leaders in Customer Loyalty: Brand Stories | Listening Before Leading: Friendly’s New Approach to Customer Loyalty
Send a text Few restaurant brands carry the emotional weight of Friendly’s. Founded in 1935 during the Great Depression, the brand was built on a simple but enduring belief: even in hard times, people...
19 Feb 20min
#508: Leaders in Customer Loyalty: Brand Stories | Inside Jollibee’s Digital-First Loyalty Strategy Driving Rapid Expansion
Send a text In the latest edition of Leaders in Customer Loyalty: Brand Stories, Loyalty360 spoke with Rachel Masocol, Director of Digital Marketing and Ecommerce for Jollibee Group, North America, ab...
12 Feb 15min
#507: Leaders in Customer Loyalty: Supplier Voices | Travel Loyalty Enters Its ‘Choose Your Own Adventure’ Era
Send a text As loyalty programs look toward 2026, few categories are under more pressure to evolve than travel. Shifting consumer expectations, accelerating AI adoption, and rising demands for immedia...
10 Feb 31min
#506: Leaders in Customer Loyalty: Brand Stories | How Simon Is Redefining Loyalty in Shopping Centers
Send a text Customer loyalty has become a cornerstone of modern brand strategy, but for shopping center owners, it has never been a simple equation. Without control of the point of sale and with thous...
5 Feb 42min
#505: Leaders in Customer Loyalty: Brand Stories | Hilton Builds Loyalty Through Flexibility, Recognition, and Human-Centered Travel
Send a text For more than a century, Hilton has been shaping how people experience hospitality. Today, the company spans 26 brands, 9,000 properties, and 141 countries and territories, yet its loyalty...
29 Jan 33min
