001 | Welcome To The Brand Master Podcast

Hi, I'm Stephen Houraghan from Brand Master Academy.

👉 Learn more: ⁠https://brandmasteracademy.com/brand-master-podcast/⁠

In this episode, I share what you can expect from the Brand Master Podcast in upcoming episodes. I explain a little of who I am, what my background is and the value you'll get from the Brand Master Podcast Then, I jump into the format of the podcast and the content we'll be covering including:

Brand Strategy

• Positioning
• Brand Personality
• Archetypes
• The Human Brand Persona
• Personality & Voice
• Messaging & Communication
• Storytelling Frameworks
• Strategy Workshops

Psychology

• Human Behaviors
• Emotional Branding
• Why we do what we do
• Human Decision Making
• Neuroscience & Neuromarketing

Marketing & Sales

• Funnels
• Email Marketing & Automation
• Lead Generation
• Discovery Sessions

For more brand strategy resources and downloads visit ⁠https://brandmasteracademy.com/