Episode 167 - Scott’s CMO Reto Aeschbacher on Integration, Marketing, and That Time They Tried Making Suspension
The Pinkbike Podcast24 Feb 2023

Episode 167 - Scott’s CMO Reto Aeschbacher on Integration, Marketing, and That Time They Tried Making Suspension

We also get into their US origins, how they handled Covid, e-bike sales versus mountain bike sales, marketing advice, and of course we asked about headset cable routing.

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