4/27 - Brits Ad Industry Dethroned | Huggies Hot 100 | LinkedIn Custom CTAs | TikTok Sales On Fire
Ad Nerds27 Apr 2023

4/27 - Brits Ad Industry Dethroned | Huggies Hot 100 | LinkedIn Custom CTAs | TikTok Sales On Fire

In this episode of the Ad Nerds Podcast, Spanky discusses the shifting landscape of British advertising, the creative Huggies Diapers ad celebrating baby bottoms, how Ad Zombies can elevate a brand, LinkedIn's new Call to Action button for Premium Business subscribers, and an intriguing campaign from a chicken brand that doesn't make sense but makes chicken. Spanky also delves into the impact of TikTok haul videos on dollar stores, attracting younger shoppers daily.


Key moments:

  • British Advertising Is Being Dethroned (0:02)
  • Huggies Diapers Just Made A Super Fun Ad That Celebrates Baby Bottoms (2:20)
  • Ad zombies can make your brand sing (4:09)
  • LinkedIn Adds New Call To Action (CTA) Button Feature to Premium Business Subscribers (5:19)
  • We Don’t Make Sense We Make Chicken (6:43)
  • The brand is experimenting with an interactive commercial on its website that challenges viewers to find the hidden image of its chicken icon (8:24)
  • TikTok haul videos are helping dollar stores bring in younger shoppers every day (9:40)



Britain's advertising sector is set for stagnation - https://www.adweek.com/performance-marketing/britains-advertising-sector-is-set-for-stagnation/

Huggies Celebrates Baby Butts With an Earworm of a Song in Ads and on Spotify - https://www.adweek.com/brand-marketing/huggies-celebrates-baby-butts-with-an-earworm-of-a-song-in-ads-and-on-spotify/

LinkedIn Rolls Out New Custom CTAs for Premium Business Subscribers - https://www.adweek.com/media/linkedin-rolls-out-new-custom-ctas-for-premium-business-subscribers/

McKinney's First Work for Popeyes Debuts an Authentically New Orleans Ad Strategy - https://www.adweek.com/brand-marketing/mckinneys-first-work-for-popeyes-debuts-an-authentically-new-orleans-ad-strategy/

How TikTok hauls are helping dollar stores win with Gen Z - https://www.adage.com/article/marketing-news-strategy/how-tiktok-hauls-are-helping-dollar-stores-win-with-gen-z/2416446

Episoder(55)

#78: Crafting Effective Campaigns and Leveraging Digital Platforms

#78: Crafting Effective Campaigns and Leveraging Digital Platforms

Welcome to the Ad Nerds Podcast, the only show where you can ask your branding, advertising, and marketing questions and get real-time answers. Hosted by Spanky Moskowitz, a nearly 40-year veteran of ...

21 Aug 202436min

#77 - Navigating AI and IP and How To Stay Out Of Trouble

#77 - Navigating AI and IP and How To Stay Out Of Trouble

Welcome to the Ad Nerds Podcast, the ultimate resource for anyone invested in the world of advertising. Hosted by Spanky Moskowitz, a nearly 40-year veteran in the industry, this episode dives deep in...

28 Jun 202421min

#76 - Maximizing Your Brand's Impact: Creative Strategies, Overcoming Digital Hurdles, and Building Customer Loyalty

#76 - Maximizing Your Brand's Impact: Creative Strategies, Overcoming Digital Hurdles, and Building Customer Loyalty

Welcome to the Ad Nerds Podcast, the only show where you can ask your branding, advertising, and marketing questions and get real-time answers. Hosted by Spanky Moskowitz, a nearly 40-year veteran of ...

14 Jun 202423min

#75 - Finding Your Right Audience, Brand V Marketing, How To Move A Massive Following and More

#75 - Finding Your Right Audience, Brand V Marketing, How To Move A Massive Following and More

Welcome to the Ad Nerds Podcast, the only show in the world where you can ask your branding, advertising, and marketing questions and get real-time answers. Hosted by Spanky Moskowitz, a nearly 40-yea...

7 Jun 202436min

We 5/15 - Apple Flops | Smart Tech = Dumb Humans | What's Your Plan B

We 5/15 - Apple Flops | Smart Tech = Dumb Humans | What's Your Plan B

On today's episode Spanky dives into breaking news, major ad blunders, and insightful marketing tips. Netflix shocks the TV world by landing a deal to broadcast live NFL games on Christmas, marking a ...

15 Mai 202421min

We 6/28 - Hitting Pause For Cancer Treatment

We 6/28 - Hitting Pause For Cancer Treatment

In the June 28, 2023 episode of the Ad Nerds Podcast, Spanky Moskowitz, a veteran of the advertising industry, took a different route from the usual ad industry news. Instead, he chose to use the plat...

28 Jun 202311min

Tu 6/27 - Apple Loves Outsiders | Is Pride A PR Move | AI Travel Meets Real World Luggage

Tu 6/27 - Apple Loves Outsiders | Is Pride A PR Move | AI Travel Meets Real World Luggage

In today's episode of the Ad Nerds Podcast, host Spanky Moskowitz takes listeners on a whirlwind tour of the advertising industry, touching on everything from how Apple is leveraging outsider perspect...

27 Jun 202312min

Mo 6/19 - Hallucinating Growth | Dupe Culture Helps Brands | The State Of State Of Advertising

Mo 6/19 - Hallucinating Growth | Dupe Culture Helps Brands | The State Of State Of Advertising

In this riveting episode of the Ad Nerds Podcast, host Spanky Moskowitz navigates listeners through the intricate maze of the advertising industry. The episode starts off by exposing the pitfalls of p...

19 Jun 202313min

Populært innen Business og økonomi

stopp-verden
dine-penger-pengeradet
e24-podden
rss-penger-polser-og-politikk
rss-borsmorgen-okonominyhetene
pengepodden-2
pengesnakk
utbytte
finansredaksjonen
morgenkaffen-med-finansavisen
tid-er-penger-en-podcast-med-peter-warren
livet-pa-veien-med-jan-erik-larssen
rss-sunn-okonomi
lederpodden
rss-markedspuls-2
okonomiamatorene
rss-fa-makro
lydartikler-fra-aftenposten
boligbobla
rss-andelige-tanker-med-camillo