ISC Podcast Daily Show 5

ISC Podcast Daily Show 5

Today we will focus on how the Spanish Sports industry is facing up the Covid-19 outbreak.

So far Spain is the second most hit country in the world behind Italy with more than 15 thousands of fatalities and government is taking more strict measures on the country. La Liga is now studying on how to finish the championship. But questions are many: How to take care of the budget for the next season? What happens with the agreed TV deals?

Jaume Roures, founder of the Spanish TV Broadcaster MediaPro, stated that, if the championship doesn't find a solution in concluding, the losses due TV deals will increase up to 700 million euros. MediaPro contribution to the league is 800 million euros, with a contract till 2024.

La Liga's table is seeing Barcelona on the top fighting with Real Madrid for the championship. With only 11 games remaining, there is still optimism on finishing the tournament over 2 months, between July and August. But as the time passes, the uncertainty about the future is still the same. In the meantime, FC Barcelona has already announced a cut of 70% of their players' salaries in order to help all the employers of the club.

Meanwhile, the legendary stadium "Santiago Bernabeu" opens the gates for all the medical furniture that has been donated to the city of Madrid. The structure will be used as a warehouse for all this financial and material contributions which will be used by the Spanish ministry of health. On the other side of the city, Atletico Madrid launched the campaign "Lo Damos Todo", with coach Diego Simeone, where funds have been raised to help the Capital's Red Cross to copy against the tremendous epidemic of Coronavirus that put the city and the whole region of Madrid on its knees, since this is the most hit area of Spain. Simeone was quickly joined by the directors and players of the club, and the campaign is still growing attracting also music and movies celebrities. This initiative, accompanied by many others, are constantly involved inside the social media world as well as in the eGaming one where, for example, Denis Suarez, player of Celta Vigo, is donating medical supplies and food, of an amount of 60 thousand, to his hometown's hospital by organizing charity tournaments on the game FIFA 20.

With the Olympics of Tokyo 2020 postponed, some Spanish athletes have to face the fact that they won't be able to participate to what could be the highest moment of their career. Captain of Spanish Handball national team, Raul Entrerrios, is one of those. Entrerrios, aged 39, after missing the last Olympics of Rio 2016, was planning the retirement from the sport after Tokyo 2020. The man's misfortune is only one many examples that happened to this category of athletes all around the world.

In response to this, the Superior Counsel of Sport, in collaboration with the Spanish agency of sports health protection, launched a new service that wants to help all these Spanish athletes who must deal with the trauma of this year's postponement. A psychological training will have the priority to increase the well-being of this group of people and to show that institutions are tightened around them in this current period.

Episoder(176)

The Business of Sport - Hugo Inglis

The Business of Sport - Hugo Inglis

Hugo Inglis is a four-time Olympian with New Zealand. For over a decade, he scored goals at the very top of international elite Field Hockey. Nowadays, Hugo is a co-founder of High Impact Athletes (HIA), a global movement empowering athletes to fund the world's most effective climate and social solutions. Under his leadership, HIA has grown to over 220 athletes across 48 sports and 34 countries, collectively driving almost $2 million in donations, improving almost half a million lives, protecting nearly 7 million animals and mitigating more than 600,000+ tonnes of CO₂e. Grounded in science, technology, and storytelling, Hugo is committed to turning sport's cultural power into real-world impact.

24 Okt 36min

Her Business of Sport - Lindsey Eckhouse

Her Business of Sport - Lindsey Eckhouse

Lindsey Eckhouse is the Chief Revenue Officer at Mercury 13, a multi-club ownership group focussed on acquiring controlling stakes in professional women's teams in Europe and Latin America. Lindsey has previous experience in sport with the NFL and Maclaren Racing.

21 Sep 41min

Her Business of Sport - Sally Sheppard

Her Business of Sport - Sally Sheppard

With the Women's Rugby World Cup 2025 in full swing, the RFU's Head of Consumer Engagement, Sally Sheppard, joined our Her Business of Sport podcast to assess the success of the tournament so far and to reveal an insight into England Rugby's plans to harness new supporters in the future.

15 Sep 37min

Her Business of Sport - Emily Heath

Her Business of Sport - Emily Heath

After more than 15 years with Unilever and over a decade as Global Lead of their Rexona/Sure brand of deodorant, Emily has led numerous high impact global campaigns and strategic partnerships. The Sure brand, known as Rexona globally, is over a hundred years old, but Emily's focus is very much on the future, developing on-going partnerships with Manchester City FC, the reigning World Club Champions, Chelsea Football Club and the UEFA Women's Euro Tournament, recently won by England. This is part of a broader strategy to drive brand growth, global visibility and deeper consumer engagement. Her work has been instrumental in unlocking new audiences, delivering measurable commercial returns and helping to establish Rexona as the world's number one deodorant brand.

8 Sep 31min

Her Business of Sport -  Thayer Lavielle

Her Business of Sport - Thayer Lavielle

Thayer Lavielle says she is never afraid of a blank page, something she has proven over the last 6 years, by leading the development of The Collective, a women-focussed division of Wasserman, designed to bridge gaps in gender equity in sport and music through community, insights, events, tools and services. Since 2019, that "blank page" has grown to include The Collective Think Tank, The Goal Post and the Collective Marketplace. Thayer has negotiated over $250m worth of deals across talent, brand, property and venues and has extensive experience with leading female-focussed brands including L'Oreal and Lancome. The Collective are partners for the ISC Women's Sport Business Summit, at the National Gallery in London on September 25th 2025.

29 Aug 29min

The Business of Sport - Justin Papadakis

The Business of Sport - Justin Papadakis

A year out from the next FIFA World Cup in the USA, Canada and Mexico, one man is leading the charge to create a sustainable platform for soccer in the USA. For over 50 years, American soccer has relied on importing players from around the world, mostly at the end of their careers, to play in stadiums designed for more popular American sports. Now though, a former college goalkeeper turned entrepreneur is trying to change all that. Justin Papadakis is the Chief Real Estate Officer and Deputy CEO of the USA's fastest growing pre-professional and professional soccer organisation, which is developing new talent and new stadia side by side. As young and home-grown players are secured to play in teams across the country, developers are being recruited to build stadia integral to new Real Estate Entertainment Districts, to sustain the growth of truly American soccer when the World Cup has moved on.

26 Aug 30min

The Business of Sport Steven Ball

The Business of Sport Steven Ball

Imagine being a student at one of the best sporting universities in your country. An opportunity to learn from the best and to play in the greatest facilities available. Well, for Steven Ball, that dream not only became a reality, but almost 30 years later, he is still there, as CEO of The High Performance Centre (hpc) at the University of Pretoria in South Africa. HPC is a partner organisation of the ISC, offering some of the best facilities for national teams, professional clubs, universities and colleges to enjoy over 72 hectares of training and recreational facilities.

21 Aug 27min

The Business of Sport - Paul Stewart and Ian Bishop

The Business of Sport - Paul Stewart and Ian Bishop

A new organisation has been formed to offer guidance, education and legal support to those working to protect children, young adults and the vulnerable in sport. The Union of Safeguarding Officers, with a Mission Statement of "Every Child Safe, Every Voice Heard", was formed by former Manchester City and Tottenham star Paul Stewart, who has spent almost a decade raising awareness of sexual abuse in sport, following his own harrowing experiences as a young footballer. Many ISC delegates at our event at the Tottenham Hotspur Stadium in 2024 witnessed Paul's story as he spoke about his mission to prevent what happened to him, ever happening again. Paul has enlisted the help of another ex-footballer Ian Bishop, who has over 20 year's experience of the youth system in the USA after a top-level career in England with Everton, Manchester City and West Ham United. Ian is General Secretary of USO, Paul is Chair of the Board. They hope the union will provide support to both professionals and volunteers, tasked with safeguarding at their clubs and associations.

25 Jul 28min

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