Did Google Lie to Us About How Audience Signals Are Used in Performance Max?

Did Google Lie to Us About How Audience Signals Are Used in Performance Max?

Google’s ads product liaison, Ginny Marvin, recently explained how audience signals are used in Performance Max. While it’s great to see Google Ads supporting advertisers directly, we have an issue with the statement: it’s not entirely true. Every time Google gives out information and "best" practices, filter them accordingly. It's still You vs Google, and Kasim proves it in this episode.

References:

Google shares deeper insight into audience signals in Performance Max campaigns by Greg Finn of Search Engine Land:

https://searchengineland.com/google-s...

Tweet on Performance Max Audience Signal: https://twitter.com/adsliaison/status...

Google's ads product liaison, Ginny Marvin, on Twitter: https://twitter.com/adsliaison

Related Videos:

💸 Michael Nadalin Shares the Strategies He’s Learned After Spending More Than $50,000,000 in Ads! https://youtu.be/dINsnpMFy2c

🥄 Watch Google Ads Performance Max Spoon-Feed Me the Best Audience to Target: https://youtu.be/Y427NI4MwZY

Epic Value Bomb! Every Single Audience in Google Ads:

https://youtu.be/44P7YSSfc8Y


🤖🦾🦿 The Ultimate Guide to Google Ads Performance Max for 2022 (Part 1-3): https://youtu.be/oXoFn7dUvL8

https://youtu.be/_mOv9_qrtpg

https://youtu.be/syadgcDVntU


🧐 Do You Have What It Takes to Be John Moran’s Right Hand? If So, We Need Your HELP! https://youtu.be/4Kcf-IHVbAw


🔎 Other Job Opportunities at Solutions 8 - Client Managers, Google Ads Specialists, and Strategists:

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