SPI 806: How to Not Launch to *Crickets* with Krystle Krueger

SPI 806: How to Not Launch to *Crickets* with Krystle Krueger

#806 "If you build it, they will come." You've heard it a lot, but don't apply this movie quote to your online business. Instead, gather as big an audience as possible around your mission before launching anything! Of course, I know you're saying this is easier said than done. So, what are the actual steps you can take to build up your following if you're starting from scratch? Listen in on today's coaching call with Krystle Krueger of YourFashionIsArt.com to hear my advice for someone in this exact position! There's a lot of noise out there, so stories and brand culture should be essential parts of your marketing strategy. We dive into that and then discuss the best ways to get in front of new audiences starting with the relationships you might already have. Enjoy! Show notes and more at SmartPassiveIncome.com/session806.

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Episoder(934)

SPI 921: Growing a $9 Offer Into a Multi-Six-Figure Brand with Liz Wilcox

SPI 921: Growing a $9 Offer Into a Multi-Six-Figure Brand with Liz Wilcox

#921 Social media is just media nowadays. But if you want to foster deep relationships with your audience, email is where the real conversations happen! That's not even the best part, though. I know y...

25 Mar 33min

SPI 920: Get More Business than You Can Handle in the Age of AI with James Barnard

SPI 920: Get More Business than You Can Handle in the Age of AI with James Barnard

#920 Quick, think about tasks and skills that can easily be replaced by AI. Logo design has to be somewhere near the top, right? Well, today's chat with my guest, James Barnard, will shift your perspe...

18 Mar 35min

SPI 919: How to Start New Things Without Quitting the Old Things

SPI 919: How to Start New Things Without Quitting the Old Things

#919 What would you regret more, letting go too early or holding on too long? There's no shame in changing direction when something stops working. Shame only starts creeping in when you stay stuck bec...

11 Mar 23min

SPI 918: Going Live to Supercharge Your Audience Growth (with Mariane Cresp)

SPI 918: Going Live to Supercharge Your Audience Growth (with Mariane Cresp)

#918 Big vanity numbers don't always build big businesses. That's why going viral should never be our main goal online. Instead, it's all about fostering superfans and redirecting the attention we get...

6 Mar 33min

SPI 917: We Sold Our Company… Here’s What No One Tells You (with Caleb Wojcik)

SPI 917: We Sold Our Company… Here’s What No One Tells You (with Caleb Wojcik)

#917 What does it feel like to let go of a business you love, one you started with a close friend? Is selling the right move when you know your focus has shifted? In this episode, we'll share a behind...

4 Mar 26min

SPI 916: How Two Moms Went from Garage Dancing to 30,000 Paid Students (with the Shuffle Mamas)

SPI 916: How Two Moms Went from Garage Dancing to 30,000 Paid Students (with the Shuffle Mamas)

#916 Being real, sharing your journey, creating consistently, and repurposing your content across multiple platforms are tips I share all the time. But what are the actual results you can get if you f...

25 Feb 26min

SPI 915: 2026 Marketing Trends You Better Not Miss

SPI 915: 2026 Marketing Trends You Better Not Miss

#915 If you're still running your business like it's 2025, you're missing out on massive opportunities. Nano niches, live stream shopping, and zero-click marketing are part of the next wave of strateg...

18 Feb 27min

SPI 914: Why Online Business Is So Different Now

SPI 914: Why Online Business Is So Different Now

#914 Everything has changed. That's my answer to the question of how the world of online business is today versus how it was when I started. Of course, that was in 2008. But my answer is actually the ...

11 Feb 25min

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