Financial Motivator: Using social media effectively, know YOUR business strengths and product marketing.

Financial Motivator: Using social media effectively, know YOUR business strengths and product marketing.

Two-time Emmy and three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Stephanie Stuckey. The Chair of Stuckey’s. A pecan snack and candy company based in Wrens, GA. She is also the author of “Unstuck: Reviving an American Icon.” Stuckey’s growth lies in their partnership with almost 5,000 retailers nationwide that sell their delicious pecan snacks and candies.

Questions About the Company’s History and Legacy:

  1. Stuckey's has such a rich history. Can you share what initially inspired the rebirth of the brand after all these years?
  2. How does social media on LinkedIn work?
  3. The Power of Marketing and Branding.
  4. What strategies did you implement to turn Stuckey’s around and bring it back to the forefront of the market?
  5. Acquiring a pecan manufacturing facility was a major step. How has owning this facility impacted your product offerings and business growth?
  6. What role does innovation play in the resurgence of Stuckey’s, especially in terms of product development and marketing?

Questions About Branding and Marketing:

  1. Stuckey’s is known for its nostalgic appeal. How do you balance honoring that nostalgia while also appealing to modern consumers?
  2. How important has social media and digital marketing been in the rebirth of Stuckey’s?

Questions About Leadership and Vision:

  1. What’s your long-term vision for Stuckey’s, and how do you plan to continue the momentum you’ve built?
  2. What advice would you give to other entrepreneurs wanting to start their own business?

Questions About Partnerships and Community:

  1. How have partnerships with retailers and other brands contributed to the comeback of Stuckey’s?
  2. Stuckey’s has deep roots in Georgia. How important has the local community been in your company’s resurgence?
  3. Can you share any upcoming collaborations or new product launches that will be part of Stuckey’s comeback story?

It all started with a borrowed Model A Ford and a $35 loan

With that, W.S. “Sylvester” Stuckey, Sr. founded Stuckey’s as a roadside pecan stand along Highway 23 in Eastman, GA in 1937. With that Ford that he retrofitted to haul pecans and the loan (from his grandmother), W.S. drove around the countryside and bought pecans from local farmers to sell at his stand, along with local honey and souvenirs. His wife, Ethel, added her delicious homemade candies – southern delicacies like pralines, Divinities, and our iconic Pecan Log Rolls.

Through grit and determination, the Stuckeys grew the stores from these humble beginnings to a roadside empire. At its peak in the 1960s, the little pecan company had become an integral part of the American road trip. It boasted 368 stores in over 30 states, each offering kitschy souvenirs, clean restrooms, Texaco gas, and of course, our famous candies.

Stuckey’s also owned a candy plant in Eastman to allow for larger production of sweet treats, a trucking company, and a sign company that produced the 4,000 Stuckey’s billboards that dotted America’s highways. Stuckey’s merged with Pet Milk Co. in 1964 to add capacity and capital for the company to grow.

Decline and Rebound

W.S. Stuckey, Sr. died in 1977, the same year that Illinois Central Industries, a Chicago conglomerate, bought Pet Milk Co., and they began to close Stuckey’s stores across the country. Stuckey’s fell into a decline until 1984 when W.S. “Billy” Stuckey, Jr., son of the founder and a five-term Congressman from the 8th District of Georgia, acquired Stuckey’s and began to turn the company around.

Under Billy’s helm, the Stuckey’s Express concept – or a store within a store – was launched, and the company expanded to over 115 franchises in 17 states. The Eastman candy plant continued operations by a third-party contractor but was shuttered in 2009 during the Recession, although Stuckey’s branded candies continued to be produced by outside vendors.

In November of 2019, Ethel “Stephanie” Stuckey, Billy’s daughter, took over as CEO of Stuckey’s. In August of 2020, Stuckey’s acquired Front Porch Pecans, a pecan snack company that sells to domestic and foreign markets, including grocery channels in the Southeast U.S. With this merger, Stuckey’s gained management support with R.G. Lamar as new President to run Stuckey’s with Stephanie.

In January of 2021, Stephanie and R.G. acquired a pecan manufacturing facility in Wrens, Georgia to drive growth of the company through snack and candy making. Later that year, they added a third equity owner, Ted Wright, a marketing professional based in Atlanta.

Today, Stuckey’s is making a comeback, thanks to reinventing the brand as a pecan snack and candy company. They are once again making the delicious products that Ethel first made in her country kitchen, and Sylvester sold at his roadside stand. There are still 13 original blue roof Stuckey’s stores in operation. These stores are not owned or operated by the parent corporation but are licensed to sell our products and remain an important part of our past and story.

Stuckey’s growth lies in our partnership with almost 5,000 retailers nationwide, including Hobby Lobby, Bealls, Ingles, Wawa, TravelCenters of America, and others, that sell our delicious pecan snacks and candies. The company also maintains an online store, a fundraising business, and a corporate gift program.

In August of 2022, R.G. Lamar, Jr. transitioned to the role of CEO, and Stephanie Stuckey assumed the role of Chair. They continue to run the day-to-day operations of Stuckey’s, with R.G. driving internal growth and Stephanie being the external face of the brand. From a humble pecan stand to a nationwide brand, the future looks bright for Stuckey’s.

Look for our products soon in a store near you — and be part of our comeback journey! #SHMS, #STRAW, #BEST

Support the show: https://www.steveharveyfm.com/

See omnystudio.com/listener for privacy information.

Episoder(3919)

Changing Stereotypes:  African American man partners with eight Japanese, organic tea-growing families in Kyushu, Japan.

Changing Stereotypes: African American man partners with eight Japanese, organic tea-growing families in Kyushu, Japan.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed James Green. Purpose of the Interview The interview aimed to showcase James Green’s entrepreneurial journey as the founder of KyuTeaCo (Kyushu Tea Company), a premium tea brand focused on curating authentic Japanese tea experiences. It highlighted his unique position as an African-American entrepreneur bridging cultures, his passion for tea, and his mission to educate consumers about tea’s health benefits and heritage. Key Takeaways Background & Inspiration James Green grew up in Atlanta, studied international business and Japanese, and lived in Japan for five years. His passion for tea began during a high school exchange program in Fukuoka, Japan, and deepened through cultural immersion. Business Model KyuTeaCo partners with eight small, organic tea-growing families in Kyushu, Japan. Direct-to-consumer and B2B approach: e-commerce platform launching soon, plus partnerships with cafes. Simplified supply chain: Farmers → Kuti Co → Customer (eliminates middlemen, ensures fair pay for farmers). Mission & Differentiation Focus on storytelling and cultural connection, not just selling tea. Educates consumers on tea’s health benefits (e.g., reducing hypertension and diabetes risks). Premium curated experience vs. mass-market tea brands. Challenges & Lessons Kickstarter campaign failed due to lack of collaborators and marketing reach. Learned importance of storytelling and emotional connection for crowdfunding success. Social Impact “11% for Good” Program: 11% of every sale goes to sustainability efforts for Japanese tea farming. Name significance: “11” in Japanese sounds like “ii,” meaning “good.” Future Plans Launching e-commerce in January. Exploring subscription models and virtual tea tastings. Goal: Build a brand that consumers care about through cultural education and premium experiences. Notable Quotes On launching a business:“I’m learning now more than anything, just launch it. Just go. You’ll build it brick by brick, day by day.” On cultural connection:“We’re not just selling tea; we’re telling the stories of Kyushu and these families. It’s about legacy and sustainability.” On social impact:“Every bag of tea someone buys, 11% goes toward rehabilitating the Japanese tea industry. We’re investing in their futures.” On entrepreneurship:“Anybody can sell a product. What we’re doing is creating an experience and educating people about the culture behind it.” #SHMS #STRAW #BESTSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

5 Jan 33min

Uplift: She emphasizes the power of mentorship, faith, and self-awareness in breaking harmful mental habits.

Uplift: She emphasizes the power of mentorship, faith, and self-awareness in breaking harmful mental habits.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Sandra Daley. Founder of Destiny Executive Enterprise D Inc., joins Money Making Conversations Masterclass to share insights on entrepreneurship, cybersecurity, and personal growth. As the leader of one of the fastest-growing global IT companies in the USA, she focuses on helping individuals, institutions, and governments elevate their brands. 🔑 Key Themes & Highlights Entrepreneurship & Business Growth Sandra's company specializes in IT solutions, cybersecurity, and digital transformation. She emphasizes the importance of strategic planning, branding, and scaling businesses effectively. Her firm helps companies increase their brand visibility and market positioning by 10 times through innovative strategies. Background & Personal Journey Originally from Antigua, Caribbean, Sandra migrated to the U.S. at age 15. Her career path shifted from law and aviation to computer science and cybersecurity after mentors recognized her strengths in STEM fields. She worked for aerospace companies before launching her own IT firm. Book: Delete@ The book guides readers through reprogramming negative thinking, breaking repetitive cycles, and embracing intentional growth. Sandra overcame language barriers and self-doubt to write the book despite grammar challenges. The key message: Delete negativity and replace it with actionable steps toward success. Cybersecurity & Digital Protection Sandra shares tips for protecting personal data, avoiding scams, and securing digital devices. Encourages individuals to utilize security features on phones, download protection apps, and use services like LifeLock. Advises against clicking suspicious links or engaging with unknown digital sources. Mindset & Overcoming Fear She discusses the toxic mind loop—how repeating negative thoughts can hinder success. Emphasizes the power of mentorship, faith, and self-awareness in breaking harmful mental habits. Encourages resetting daily routines, reprogramming thought patterns, and embracing a fearless mindset. 📘 Resources & Contact InformationSandra’s work and book are available through:🔗 Website: https://deenterprise.com/🔗 Social Media: @SandraDaley #BEST #STRAW #SHMSSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

5 Jan 27min

Financial Tip: He educates aspiring millionaires—on financial planning, wealth management, and risk mitigation strategies.

Financial Tip: He educates aspiring millionaires—on financial planning, wealth management, and risk mitigation strategies.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Mark Mascarenhas. Purpose of the Interview The interview aims to educate listeners—especially entrepreneurs, small business owners, and aspiring millionaires—on financial planning, wealth management, and risk mitigation strategies. It emphasizes the importance of discipline, clarity, and professional guidance in achieving financial success and sustaining wealth across generations. Key Takeaways Financial Planning is Foundational A written financial plan is the first step before any investment portfolio is built. Success is defined individually—financial, health, or lifestyle goals. Diversification & Risk Management Digital assets like Bitcoin should only make up 2–3% of a portfolio for high-net-worth clients with high risk tolerance. Fear and greed drive markets; advisors help clients maintain discipline. Long-Term Care & Insurance Planning for long-term care is essential, typically starting in your 50s. Term life insurance early locks in health; whole life policies provide stability and living benefits. Tax Strategy Use tax-loss harvesting, asset location strategies, and estate planning to minimize tax burdens. Estate planning focuses on transferring wealth tax-efficiently to future generations. Millionaire Mindset Millionaires are clear, disciplined, optimistic, and collaborative. 74% of millionaires work with financial advisors vs. 34% of the general population. Power of Compounding Compounding interest is the cornerstone of wealth accumulation—requires patience and discipline. Avoid lifestyle creep and impulsive spending, especially for younger millionaires and influencers. Fiduciary Responsibility Advisors act in the client’s best interest; success is mutual. Trust and transparency are critical in client-advisor relationships. Notable Quotes On Risk & Bitcoin:“You could potentially double your money, but you could also potentially lose 70% of it.” On Financial Planning:“Every dollar needs a job description.” On Millionaire Mindset:“Successful people view us as CFOs—they’re the CEOs.” On Compounding:“If you could win 72% of the time, would you play that game? Yes. That’s the stock market.” On Retirement Success:“Living the same or better lifestyle in retirement than you do today while working.” On Fiduciary Role:“We make more money when the client makes more money.” #SHMS #BEST #STRAWSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

4 Jan 34min

Brand Building:  She creates AI TWINS that can produce content without the owner being physically present.

Brand Building: She creates AI TWINS that can produce content without the owner being physically present.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Brittany Benson. *** ### **Purpose of the Interview** The interview on *Money Making Conversations Masterclass* aimed to: * Showcase Brittany Benson’s journey as a **brand strategist**, **AI consultant**, and founder of **The Branding Bar**.* Educate entrepreneurs and small business owners on **branding**, **social media strategy**, and the **impact of AI** on marketing.* Inspire listeners to leverage technology and consistency to build authentic brands. *** ### **Key Takeaways** 1. **Early Branding Journey** * Brittany unknowingly started building her brand in college through her TV show *On the Air with Brittany B*. * She leveraged early platforms like YouTube and Facebook before “social media” was a term. 2. **Consistency is Key** * Success in branding comes from **consistent engagement**, even before monetization was possible. * Brittany grew her Instagram following to over 130,000 by focusing on consistency rather than chasing trends. 3. **Influencer Myth** * Large follower counts don’t guarantee success; **engagement matters more than numbers**. * “If I have 2,500 followers who listen to me, that’s more powerful than 100,000 who don’t.” 4. **Paid vs. Organic Growth** * Paid ads can help, but **organic growth builds trust**. * Best practice: build an organic base first, then use paid ads to amplify. 5. **Pivot to AI** * Brittany pivoted from a traditional social media agency to **AI-driven branding solutions**. * She creates **AI twins** for business owners—digital replicas that can produce content without the owner being physically present. 6. **Generative AI in Marketing** * AI tools can create graphics, videos, and even voice clones. * Brittany emphasizes AI as a **tool to enhance workflow**, not replace human creativity. 7. **Consulting Approach** * Offers strategy calls to identify problems and recommend AI tools. * Services range from **strategy planning**, **consulting**, to **done-for-you solutions**. *** ### **Notable Quotes** * **On branding:** *“I was always building a brand, even when I didn’t realize I was building a brand.”* * **On engagement vs. followers:** *“If I have 2,500 followers who listen to me, that’s more powerful than 100,000 who don’t.”* * **On AI’s role:** *“AI is just a tool. It’s not going to replace your job—it still needs human direction.”* * **On staying ahead:** *“I’ve been told I have the gift of insight to see what’s coming, even if it’s not popular yet.”* * **On her pivot:** *“I started generating AI twins for business owners so they could show up online without showing up.”* *** #SHMS #STRAW #BESTSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

4 Jan 31min

Life Information: Learn how to use tech as a compliment and don't become dependent on it.

Life Information: Learn how to use tech as a compliment and don't become dependent on it.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dr. Jacqueline Rushin. A distinguished business executive, addiction counselor, minister, and author, joins Money Making Conversations Masterclass to discuss her book, The Hidden Hand: How Human Decisions Behind Rapid Technology Deployments Are Driving a Mental Health Crisis. She explores the effects of technology addiction and strategies for maintaining mental wellness in a hyper-connected world. 🔑 Key Themes & Highlights Technology Addiction & Its Impact Social media and smartphone dependency are creating engineered addictions, leading to overstimulation, anxiety, and loss of focus. Many individuals, including students and professionals, struggle with constant digital engagement, causing fatigue and decreased productivity. Mental Health Crisis Linked to Technology Increased tech usage has fueled mental health challenges, including depression, anxiety, and strained relationships. Dr. Rushing’s work has identified a growing pattern of therapy-seeking individuals suffering from digital addiction. Balancing Technology & Mental Wellness Encourages strategic technology use—making sure digital tools complement life rather than consuming it. FOMO (Fear of Missing Out) drives unhealthy behavior, keeping individuals perpetually "on", preventing rest and reflection. The Importance of Mental Health Awareness Historically, mental health was stigmatized, especially in Black communities, where therapy was less accessible. Today, conversations about mental wellness are gaining traction, but challenges remain, particularly for executives managing silent struggles. Taking Control of Digital Habits Dr. Rushing advocates for setting personal boundaries, resisting external pressures to be constantly reachable. Suggests one hour of daily unplugged time to reset, disconnect, and regain mental clarity. 📘 Resources & Contact InformationDr. Rushing’s book, The Hidden Hand, is available for purchase.🔗 Website: DrJacquelineRushin.com #AMI #BEST #STRAW #SHMS Support the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

4 Jan 29min

Uplift: He highlights the importance of mental health and wellness, in elite sports, and entrepreneurial spaces.

Uplift: He highlights the importance of mental health and wellness, in elite sports, and entrepreneurial spaces.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Dr. Kurt Jones. Purpose of the Interview The conversation aims to highlight the importance of mental health and wellness, particularly in the Black community, elite sports, and entrepreneurial spaces. It focuses on mental resilience, confidence building, and strategies for handling stress and setbacks, while introducing Dr. Jones’ methodology and his mission through Play 21 Wellness Academy. Key Takeaways Mental Health in the Black Community Historically stigmatized; seen as weakness or negativity. Today, awareness is improving, but significant work remains. Customized Approach Dr. Jones does individualized analysis and treatment plans for athletes and business professionals. Rejects “cookie-cutter” solutions—tailors strategies to personal circumstances. The Shelving Method A mental organization system with four shelves: Immediate Shelf: Urgent tasks within 24 hours. Active Shelf: Important but less urgent tasks. Holding Shelf: Items to revisit later. Elimination Shelf: Thoughts/tasks to discard permanently. Helps clients focus on the present and avoid dwelling on past mistakes. Confidence & Setbacks Confidence can collapse after major losses or failures. Strategy: Remind clients of their greatness, review past successes, and rebuild momentum. Consistency and adaptability are key to sustaining success. Play 21 Wellness Academy Founded in memory of Ben Wilson, a top basketball player and Dr. Jones’ best friend. Mission: Support youth athletes, address issues like parent/teacher abuse, and provide mental health resources. Operates as both a nonprofit and for-profit entity. Broader Client Base Works with elite athletes, entrepreneurs, and high-level professionals. Mental clarity and emotional control are critical for success in any field. Health & Balance Encourages regular medical checkups, stress management, and work-life balance. Advocates for self-reward and stepping out of comfort zones while maintaining wellness. Upcoming Projects Book: Chi-Town Blueprints (personal story and mental resilience). Workbook on the Shelving Method for schools, universities, and professionals. Notable Quotes On Mental Health Stigma:“When people talked about mental health, the first thought was negative.” On Focus:“You can’t take the last play to the next play.” On Success:“Mental thinking is a huge part of success.” On Confidence:“Remind yourself of what got you to the point where you were winning.” On Consistency:“You’ve never seen a Brinks truck behind a funeral car—the graveyard is the richest place because people die with million-dollar dreams.” On Purpose:“Walk in your purpose. When you walk in your purpose, there’s no stopping you.” #SHMS #STRAW #BEST #AMISupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

4 Jan 38min

Uplift: He owns an executive search firm; they are hired by companies to find top-tier talent.

Uplift: He owns an executive search firm; they are hired by companies to find top-tier talent.

Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald interviewed Ken Taunton. Founder and president of The Royster Group, a nationally recognized, certified Black-owned professional staffing firm. Here's a breakdown of the key themes and takeaways: 🎯 Key Highlights from the Interview 🏢 About The Royster Group Founded in 2001, the firm specializes in: Executive Search (C-suite to Director level) Healthcare Staffing (physicians, nurses, ancillary staff) Operates nationally, serving both public and private sectors. 💼 Executive Search Insights Royster is a retained executive search firm, meaning they are hired by companies to find top-tier talent. Focuses on diverse, seasoned professionals with 7–10+ years of experience. Clients include major corporations like Home Depot, Merck, and Pfizer. Emphasizes the importance of diversity in leadership and actively includes women and people of color in candidate pools. 🏥 Healthcare Staffing Healthcare remains a high-demand field due to an aging population and workforce shortages. Royster recruits nationally and advertises through their website, conferences, and referrals. There’s a growing need for diverse healthcare professionals to reflect the population they serve. 🧾 Resume & Job Search Tips Resumes should be keyword-optimized to match job descriptions. Candidates should reach out to recruiters, follow up, and apply through multiple channels. Avoid vague resumes—include specific achievements and metrics. 🏆 Business Philosophy & Certification Thornton emphasizes the value of being a certified Black-owned business, not as a crutch but as a strategic advantage to gain access to opportunities. He acknowledges the challenges and scrutiny minority businesses face and the importance of capacity and execution. Advocates for mentorship, SBA resources, and relationship-building as keys to success. 📈 Entrepreneurial Journey Thornton transitioned from pharmaceutical sales and HR to founding his own firm after noticing a lack of diversity in executive placements. Started Royster with a bootstrap model—a desk, a phone, and determination. Now leads a $20M+ company and was named Small Business Person of the Year in Georgia. #STRAW #BEST #SHMSSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

4 Jan 29min

FULL SHOW: NYE Comedy Roulette, Strawberry Letter: What's So Darn Funny? - 1.2.26

FULL SHOW: NYE Comedy Roulette, Strawberry Letter: What's So Darn Funny? - 1.2.26

The Steve Harvey Morning Show for Friday, January 2nd, 2026: Steve Harvey's Morning Inspiration | Show Open | Run That Prank Back - "CPS" | Ask The CLO | Ready For Company To Leave | Would You Rather | Comedy Roulette - A Relative Got So Drunk On New Year's Eve... | Nephew Tommy's Prank - "Bad Potluck" | Strawberry Letter - "What's So Darn Funny?" Pt. 1-2 | Frisky Fitness | Social Media Advice | Top Soup Survey | Would You Rather | Steve Harvey's Closing RemarksSupport the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.

2 Jan 1h 32min

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