359: The Secret To Scaling Million Dollar Brands MULTIPLE TIMES: Harry’s Jeff Raider & Andy Katz-Mayfield

359: The Secret To Scaling Million Dollar Brands MULTIPLE TIMES: Harry’s Jeff Raider & Andy Katz-Mayfield

In this episode of the Foundr podcast, Nathan Chan speaks with Jeff Raider and Andy Katz-Mayfield to find out how they scaled Harry’s into a $20 million brand, and how they created other multiple million-dollar brands. The idea for Harry’s came about after Katz-Mayfield had a disappointing late-night shopping experience at the chemists, and noticed that all the men’s razors were overpriced and overdesigned. Almost 8 years later, Raider and Katz-Mayfield have multiple channels, over 1000 employees, and several multi-million dollar brands. Listen in as they discuss exactly how they successfully scaled their brands, how they identified potential gaps in the market, the dangers of launching something just to make money, and why they decided to pull the plug on their Harry’s brand of lip balm. Get FREE, actionable advice from legitimate founders on starting and growing ANY Business… https://www.foundr.com/freetraining And… If you ARE enjoying the Foundr Podcast’, please make sure to leave us a 5-star review, and let us know who you want to see next. Website: http://www.foundr.comSuccess Stories: https://foundr.com/success-stories Instagram: https://www.instagram.com/foundr/ YouTube: http://bit.ly/2uyvzdt Facebook: http://www.facebook.com/foundr Twitter: http://www.twitter.com/foundr LinkedIn: https://www.linkedin.com/company/foundr/ Podcast: http://www.foundr.com/podcast Magazine: http://www.foundr.com/magazine

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