🧊 “YETI vs Trump” — YETI Coolers’ tariff solution. The Federal Reserve’s independence. Chicken Tenders’ biz lesson.
The Best One Yet11 Nov 2024

🧊 “YETI vs Trump” — YETI Coolers’ tariff solution. The Federal Reserve’s independence. Chicken Tenders’ biz lesson.

YETI Coolers’ stock just jumped 10%... and Yeti shows how companies will handle tariffs.

The Federal Reserve’s independence is under threat right now… so we whipped up its epic history.

Chicken tenders are beloved today, but they’re just 50 years old… in that meat is a business lesson that applies to all.

Plus, 70% of us have a “Work Wife” or “Work Husband”... and that’s a good thing.


$YETI $QSR $SPY


Want more business storytelling from us? Check out our new deep-dive show…


“The Best Idea Yet”: The untold origin stories of the products you’re obsessed with — From the McDonald’s Happy Meal to Birkenstock’s sandal to Nintendo’s Super Mario Brothers.


New episode every week. 45-minutes. Listen here: Wondery.fm/TheBestIdeaYetLinks


—-----------------------------------------------------


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FOR MORE NICK & JACK:

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Episodes drop weekly. It’s The Best Idea Yet.



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Episoder(1809)

🐜 “ANTsy” — Anthropic’s IPO files. Candy Corn’s Copier. Chief of Staffs’ surge. +Bahston Ahccent

🐜 “ANTsy” — Anthropic’s IPO files. Candy Corn’s Copier. Chief of Staffs’ surge. +Bahston Ahccent

Anthropic is giving 1 supershare to its 7 co-founders… but the prices are in the tokens.Candy Corn is dominated by a company who copied it… in the fertile crescent of fructose.And Chief of Staff is th...

27 Okt 23min

🏀 “No Rings Attached” — The Knicks’ phishing debacle. Warhound’s $1B super-puppy. Country Clubs’ fun-pivot. +Pop-Biz Costumes

🏀 “No Rings Attached” — The Knicks’ phishing debacle. Warhound’s $1B super-puppy. Country Clubs’ fun-pivot. +Pop-Biz Costumes

Grab your Tickets to the IPO Tour: Our In-Person OfferingSeattle 11/4 (21+): https://www.axs.com/events/1446394/the-best-one-yet-ticketsThe Knicks reportedly withheld championship rings for certain em...

26 Okt 22min

🧹 “Don’t make the bed” — Airbnb’s chore ban. Zuck’s California empire. Skullcandy’s fighter brand. +Baby-Free airline

🧹 “Don’t make the bed” — Airbnb’s chore ban. Zuck’s California empire. Skullcandy’s fighter brand. +Baby-Free airline

Grab your Tickets to the IPO Tour: Our In-Person OfferingSeattle 11/4 (21+): https://www.axs.com/events/1446394/the-best-one-yet-ticketsAirbnb is banning “unreasonable” checkout tasks… And going luxe ...

23 Okt 22min

🎷 “Sax Sells” — Saxophone’s viral comeback. RAV4’s goldilocks problem. Anthropic’s SpaceX rental. +Caliquila

🎷 “Sax Sells” — Saxophone’s viral comeback. RAV4’s goldilocks problem. Anthropic’s SpaceX rental. +Caliquila

Toyota created America’s perfect car: The RAV4… But sales are down because TOO MUCH demand.The saxophone is surging… because its sound is “inimitable”.SpaceX is AI’s landlord, Anthropic is an AI rente...

22 Okt 21min

👀 “Deceptively Good Marketing” — A24’s Elizabeth Holmes hit. Hermès’ emerging suburbs. Supplement acid strips. +Failure Day

👀 “Deceptively Good Marketing” — A24’s Elizabeth Holmes hit. Hermès’ emerging suburbs. Supplement acid strips. +Failure Day

Hermès’ new emerging market? American suburbs… Call them “Nashvillionaires.”“You Can See Everything” has a 21% chance to win Best Picture… Because Nathan Fielder has a strategy.Olive oil in shampoo bo...

21 Okt 21min

🥐 “WTFrance?” — France’s economic ills. Mark Wahlberg's longevity gym. Elon’s stock giveaway. +NBA billboarding

🥐 “WTFrance?” — France’s economic ills. Mark Wahlberg's longevity gym. Elon’s stock giveaway. +NBA billboarding

France’s worst social crisis in years are because of Inflation… but they’re also based on retirement.Mark Walburg launched Municipal gym to beat Equinox… Costco proves it works?Elon Musk is giving 1 s...

20 Okt 22min

🪽 “The Spacester” — Tesla’s flying car. Reese Witherspoon’s boomerang. AI’s hot standup comics. +KFC breakup

🪽 “The Spacester” — Tesla’s flying car. Reese Witherspoon’s boomerang. AI’s hot standup comics. +KFC breakup

Tesla’s flying car might never get sold… but it was marketing the stock, not the car.Reese Witherspoon bought back Hello Sunshine for 96% off… cause media has human souls.AI is stealing comedians’ jok...

20 Okt 21min

🥗 “Sultans of Salad” — Sweetgreen Co-Founders Jonathan Neman & Nicolas Jammet

🥗 “Sultans of Salad” — Sweetgreen Co-Founders Jonathan Neman & Nicolas Jammet

LIVE from sold-out Boston… we sat down with 2 of the 3 co-founders of Sweetgreen.In this sitdown, Jon & Nic explain how 2 years after college, they booked The Strokes for a salad music festival, event...

16 Okt 36min

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