187: [Coaching] Identifying a Container for Your Message and Content with Diane Diaz and Brenda Reiss [Thought Leadership Series]

A few weeks ago in episode 184, I talked about the five elements that thought leaders have.

One of these elements is what I call a *container* for their message and content.

What happens as content creators and speakers is that we create pieces of content here and there.

What makes the content more impactful is when there’s a participatory project or initiative, a container, that your audience can get involved with and carry with them, which means it’s more memorable and shareable.

In this on-air coaching call, listen in as Speaking Your Brand coach Diane Diaz and one of our clients, Brenda Reiss, talk through the work that Brenda does with her clients and then identify a container for her message and content.

This episode is the final one in our series on thought leadership.

About Our Guest: Brenda Reiss is an author, accomplished speaker, workshop leader and personal catalyst for forgiveness. She is a master at guiding women in the process of letting go and opening their hearts to love, peace and true freedom. Brenda has helped hundreds of willing souls, release the past and live a more vibrant life. Her vast background from navigating corporate leadership to facilitating personal transformation have made her an invaluable asset in the forgiveness field.

About Us: The Speaking Your Brand podcast is hosted by Carol Cox. This episode is an on-air coaching call conducted by one of our speaking coaches, Diane Diaz. At Speaking Your Brand, we help women entrepreneurs and professionals clarify their brand message and story, create their signature talks, and develop their thought leadership platforms. Our mission is to get more women in positions of influence and power because it's through women's stories and visibility that we challenge the status quo and change existing systems. Check out our coaching programs at https://www.speakingyourbrand.com.

Links:

Show notes at https://www.speakingyourbrand.com/187

Brenda’s website: https://brendareisscoaching.com/

Brenda’s Instagram: https://www.instagram.com/forgivenesscoach/

Speaking Your Brand live virtual summit on October 15: https://www.speakingyourbrand.com/summit/

Get our Webinar Idea to Launch online course: https://www.speakingyourbrand.com/webinar-course

Schedule a consult call to talk about creating your signature talk and thought leadership platform: https://www.speakingyourbrand.com/contact.

Connect on LinkedIn:

• Carol Cox = https://www.linkedin.com/in/carolcox
• Diane Diaz = https://www.linkedin.com/in/dianediaz

Related Podcast Episodes:

• Episode 184: Why Some Speakers Become Thought Leaders with Carol Cox [Thought Leadership Series]

Become Bookable Live Online Workshop - April 15, 2026
If you want to speak more but you’re not sure where to start or your efforts haven’t produced the results you want, I’m hosting a live online workshop called “Become Bookable: How to Get Speaking Invitations” on Wednesday, April 15th.

A lot of brilliant women assume they just need to pitch themselves more. But the real reason speakers get invited isn’t because they pitch harder — it’s because they’re positioned as bookable.

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Learn more and register at https://www.speakingyourbrand.com/bookable