🍨 “Ice Cream of the Future” — Dippin’ Dots’ resurrection. YouTube’s now #1 for podcasts. Northwestern’s stadium disruption.
The Best One Yet19 Nov 2024

🍨 “Ice Cream of the Future” — Dippin’ Dots’ resurrection. YouTube’s now #1 for podcasts. Northwestern’s stadium disruption.

Dippin’ Dots was bankrupt… but a 2nd scientific breakthrough has given it a hot comeback.

YouTube is now the #1 podcast platform, beloved by Gen Z… Apple is for oldies, Spotify for Millennials.

Northwestern University’s new football stadium is the most expensive… but also the smallest?

Plus, how Levi’s 501 jeans went from gold rush miners to Bruce Springsteen’s butt… and took down the Berlin Wall.


$JJSF $GOOG $AAPL $SPOT


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Want more business storytelling from us? Check out the latest episode of our new weekly deepdive show: The untold origin story of Levi’s 501s: The World’s 1st Jeans 👖Subscribe to The Best Idea Yet: Wondery.fm/TheBestIdeaYetLinks to listen.


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Episoder(1746)

🥾“Method footwear” — Uggs’ Odyssey ban. Ford’s custom drops. 65%-off IVF startup. +Olivia Rodrigo’s Man-In-Finance

🥾“Method footwear” — Uggs’ Odyssey ban. Ford’s custom drops. 65%-off IVF startup. +Olivia Rodrigo’s Man-In-Finance

Uggs are surging with men (call ‘em “MUggs”)... but they were banned by Christopher Nolan on the set of The Odyssey.Ford just opened its 1st custom shop inspired by Nike sneakers… to actually pimp you...

28 Jul 20min

🍦 “Picasso of Pints” — Van Leeuwen’s boom. Reddit’s Un-Googling. Gen Z’s Retirement-Maxxing. +LeBron’s salary cut

🍦 “Picasso of Pints” — Van Leeuwen’s boom. Reddit’s Un-Googling. Gen Z’s Retirement-Maxxing. +LeBron’s salary cut

The fastest-growing dessert brand is Van Leeuwen ice cream… because a pint is not a solist, it’s part of an orchestra.Reddit is considering removing itself from Google… because of Zero-click searches ...

27 Jul 24min

🐳 “Moby Dick Money” — Venture Whaling Capital. OpenAI’s Houdini escape. Summer Fridays’ anti-virality. +Wake-maxxing

🐳 “Moby Dick Money” — Venture Whaling Capital. OpenAI’s Houdini escape. Summer Fridays’ anti-virality. +Wake-maxxing

Nantucket whaling was the 5th biggest industry in America… and it became today’s Venture Capital.OpenAI’s model escaped from its cage and hacked someone… But Meta says “it’s all good”.Summer Fridays w...

24 Jul 21min

⚡ “The 3 Flavors” — Saudi’s nuclear menu. Chris Nolan’s Zeus law. Instant Ramen’s cold breakthru. +Miami’s Tan Tax

⚡ “The 3 Flavors” — Saudi’s nuclear menu. Chris Nolan’s Zeus law. Instant Ramen’s cold breakthru. +Miami’s Tan Tax

Odyssey Director Chris Nolan got $20M, star Matt Damon got $15M… Filmmakers are the new Franchise.Saudi Arabia is joining the nuclear club… and 1 American biz from 1886 is serving it up.Instant Ramen’...

23 Jul 22min

🫟 “Bro-Doh” — Hasbro’s adults-only. AI’s China lead. Volleyball’s Zendaya moment. +CD surge

🫟 “Bro-Doh” — Hasbro’s adults-only. AI’s China lead. Volleyball’s Zendaya moment. +CD surge

Hasbro stock jumped 10% on new adults-only anti-screen Play-Doh… but the same product failed 6 years ago.The new AI leader is cheap and Chinese… And Moonshot AI kicked off a Digital Trade War.Volleyba...

22 Jul 20min

🦄 “Glammed Gas” — Costco’s 1st gas station. World Cup’s $15B triumph. Chanel’s oldest shirt. +The 5 Coffee Rule

🦄 “Glammed Gas” — Costco’s 1st gas station. World Cup’s $15B triumph. Chanel’s oldest shirt. +The 5 Coffee Rule

A VC-backed boogie gas station? And a new Costco gas station too?... We know why gas got a glow-up.America super-sized the World Cup to great success… because in live sports, more is more.Chanel acqui...

21 Jul 22min

🧍🧍‍♂️🧍‍♀️ “Big Dumb Line” — Our retail line obsession. Trump’s $100k pay-to-tweet. TopGolf for Pool. +TechNeck

🧍🧍‍♂️🧍‍♀️ “Big Dumb Line” — Our retail line obsession. Trump’s $100k pay-to-tweet. TopGolf for Pool. +TechNeck

Americans are waiting in line for everything… and a velvet rope is a self-fulfilling business prophecy.Truth Social is selling early access to the President’s tweets to hedge funds… Wall Street can tu...

20 Jul 23min

🔱 “HomerAI” — The Odyssey’s $2,000 dupe. Venmo’s secret suitor. Adult Happy Meals. +Messi’s meandering

🔱 “HomerAI” — The Odyssey’s $2,000 dupe. Venmo’s secret suitor. Adult Happy Meals. +Messi’s meandering

Christopher Nolan’s $250M “The Odyssey” premiered yesterday… but so did an AI-generated $2K version.PayPal is in play, with a $53B acquisition offer… But the ultimate buyer could be SpaceX.$27 for a b...

17 Jul 22min

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