640: Marketing a Paid Video App with Joao Santos
App Marketing by App Masters12 Apr 2018

640: Marketing a Paid Video App with Joao Santos

Coming up is a coaching call with a past client of mine. You will discover how to use Facebook and Apple search ads for marketing a paid app, how to figure out the right price point and finally how to run the paid to free campaign to test those price points.

João Santos is the Head of Marketing & Growth at Strips.

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