760: Using Email Marketing for Mobile App Retention with Matthew Sadofsky
App Marketing by App Masters4 Des 2019

760: Using Email Marketing for Mobile App Retention with Matthew Sadofsky

Today's guest is a mobile marketing executive with years of experience growing mobile first companies in the dating, music, gaming, and fitness industries. We talk about key metrics a data scientist can help you with and how he's using email marketing to keep users engaged and learn why they've churned.

Matthew Sadofsky is the Chief Growth Officer and CMO at STUDIO.

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