App Store Optimization for 2021

This week is all about how to approach ASO in 2021 and beyond. What's changed and how has the pandemic affected app store optimization?

This week's guest is Thomas Kriebernegg, Co-Founder and CEO at App Radar - an industry leader in the app marketing & analytics field, energizing international growth for mobile apps and mobile games.

Topics Covered:

01:38 ASO for 2021

02:58 Apple Search Ads Trends

06:06 How to protect your brand using Apple Search Ads

08:52 What to control and optimize for ASO

11:45 Long tail keyword traffic outside of US

13:31 Why do I rank for a keyword that is NOT in my meta data

15:18 How do app preview videos help ASO?

18:16 Are App Store reviews exchange services worth it?

20:23 Gain App Audit

37:00 Find Art App Audit

50:25 WallStreetSlider App Audit

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SocialPeta is the world’s leading advertisement creative spy and analysis platform, dedicated to offering top ads creative and marketing strategy for both advertisers and publishers. Serving as an essential ad and marketing intelligence platform, SocialPeta focuses on Ad Intelligence, Cost Intelligence, and Ad Creatives. SocialPeta has more than 200 enterprise clients including Google, Supercell, Fun Plus, Bigo Live and 37games.

Checkaso is an analytical ASO platform that provides you with up-to-date data on keywords, competitors, ratings, and reviews. It also rates your ASO level and gives you custom tips on how to improve it. This way, you can increase your app page visibility, organic traffic, and installs with every update. Try it now for 7 days for free at checkaso.io.

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