847: Building a $20M Lawn Care Business From Scratch

Today's guest is Bryan Clayton, the Co-founder and CEO at GreenPal.

Before starting GreenPal, Bryan Clayton founded Peachtree Inc. which had a $10 million annual revenue before it was acquired by Lusa holdings in 2013.

In 2020 GreenPal generated $20 million in annual revenue.

Topics covered:

- How he spent the first 4 years just in Tennessee

- How he focused only on weekly transactions in the early days

- How being a less "glamorous" business helped them succeed

- The cold calling hack that enabled them to get their first 100 contractors

- How passing out door hangers got them their early customers

- What to avoid when building your app (possible youtube clip)

- How they taught themselves how to code

Show Mentions

- Previous episode for GreenPal
- YouTube University
- Upwork

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