HoneyTree's Sebastian Galbraith-Helps: migrating to Magento, and Subscription Commerce

HoneyTree's Sebastian Galbraith-Helps: migrating to Magento, and Subscription Commerce

Sebastian Galbraith-Helps runs the online only eCommerce business HoneyTreePublishing.com, with his wife the artist Lizbeth Holstein. HoneyTree is the UK’s leading bespoke stationery boutique, where customers can pick from over 2,000 unique designs and have the high quality stationery of their choice delivered next day. Sebastian and his team have mastered the logistical and technological challenges of selling bespoke online, to turnover in excess of £500,000 a year. This may seem familiar as Sebastian has been on the show before – back in episode 15! This time he’s back to update us on one what he’s been up to, including Migrating to Magento AND adding a subscription product to his business. --- Download our ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits Get all the links and resources we mention and join our email list at https://ecmp.info Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode QandA on Spotify. Interested in being a Sponsor? go here: https://ecmp.info/sponsor Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy

Episoder(621)

Fashion and Sustainability - what do consumers want now, and how can brands benefit from it?

Fashion and Sustainability - what do consumers want now, and how can brands benefit from it?

Bhavishya Ramchander is the CEO at Reloom, a platform where conscious consumers meet verified, sustainable fashion brands. Founded in 2025 they’ve been featured in Forbes, Business Insider, Vogue Euro...

6 Apr 33min

From Market Stall to £25M: How Valentte Built an 8-Figure eCommerce Brand with Luke Bream

From Market Stall to £25M: How Valentte Built an 8-Figure eCommerce Brand with Luke Bream

Luke Bream is the Chief Executive and Co-founder at Valentte, sellers of organic skincare and home fragrance. Founded on a market stall in 2011, they now do £25 million via their WooCommerce store and...

30 Mar 36min

Growing eCommerce Sales with Values, Strategy, and Multi-Product Innovation at Microbz with Katie Ward

Growing eCommerce Sales with Values, Strategy, and Multi-Product Innovation at Microbz with Katie Ward

Katie Ward is the Managing Director at Microbz, a natural microbial solutions business. Founded in the 2000s and rebranded in 2024, they are on track for around £1million this year across their Shopif...

23 Mar 26min

WWYD if you were starting a new job as CEO at an 8-figure fashion brand? Rich Chapple, former CMO of Gymshark

WWYD if you were starting a new job as CEO at an 8-figure fashion brand? Rich Chapple, former CMO of Gymshark

Rich Chapple was previously the CMO at Gymshark and the CEO at THG Ingenuity, part of The Hut Group, scaling both companies to unicorn valuations. He is now the co-founder at The Growth Foundation, he...

16 Mar 44min

How Seep Scaled eCommerce Growth to £10M: Meta Ads, Retention & Hero Product Strategy with Ed Hamilton

How Seep Scaled eCommerce Growth to £10M: Meta Ads, Retention & Hero Product Strategy with Ed Hamilton

Ed Hamilton is the Head of Growth at Seep, a certified B Corp selling eco house cleaning tools. Founded in 2020 they are now on target for £10million in sales this year, via their Shopify store, Amazo...

9 Mar 32min

What Would You Do if you were embarking on a replatform in 2026? – with James Gurd

What Would You Do if you were embarking on a replatform in 2026? – with James Gurd

James Gurd is The Digital Juggler, and host of the Inside Commerce Podcast. He has over 20 years’ experience helping B2C and B2B brands deliver eCommerce growth, primarily through tech stack optimisat...

2 Mar 31min

Want to be in a Keep Optimising Podcast episode?

Want to be in a Keep Optimising Podcast episode?

A quick update from Chloe on what’s happening for episode 300 on our sister show Keep Optimising, AND how you can be involved.Get involved >> https://keepopt.com/300--- Download our ebook... https://e...

1 Mar 3min

From £3k to £80m: The Bootstrapped Must Have Ideas Growth Story with Amy Knight

From £3k to £80m: The Bootstrapped Must Have Ideas Growth Story with Amy Knight

Amy Knight is the Founder at Must Have Ideas, a UK based eCommerce brands that sells problem solving household products. Must Have Ideas is a bootstrapped business, started with just £3,000 in 2018 th...

23 Feb 24min

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