The Manager’s Playbook 007: The Core Entertainment - Country Music, Nickelback, Bailey Zimmerman, Michael Rapino, Nate Smith, TikTok, Mental Health, Work Ethic

The Manager’s Playbook 007: The Core Entertainment - Country Music, Nickelback, Bailey Zimmerman, Michael Rapino, Nate Smith, TikTok, Mental Health, Work Ethic

In this episode of The Manager’s Playbook, Mauricio Ruiz dives into the transformative world of country music with The Core Entertainment. Discover why the genre is surging in popularity, the unique challenges faced by artists when mainstream acts crossover, and learn about the evolution of artist development, they’re pivotal deal with kingmaker Michael Rapino- CEO/President of Live Nation, how artists are succeeding with minimal resources, and the powerful role of social media in shaping their careers.

Join us as Kevin "Chief" Zaruk and Simon Tikhman, the founders of The Core Entertainment, share their experiences working with major acts like Nickelback to rising stars like Bailey Zimmerman and Nate Smith.

We also explore the importance of building a strong team, setting boundaries, and maintaining mental health and well-being in the demanding music industry. Don’t miss this deep dive into the hard work and dedication that drive success in music.


Ladies and gentlemen, a conversation like this doesn't come cheap. Without further ado, Chief Zaruk & Simon Tikhman.

Episoder(259)

The Manager’s Playbook 061: Charlie Rocket - 2 Chainz, Music Marketing, Artist Development, Fan Building & Mindset

The Manager’s Playbook 061: Charlie Rocket - 2 Chainz, Music Marketing, Artist Development, Fan Building & Mindset

In this episode of The Manager’s Playbook, Charlie Rocket joins us for a powerful conversation on artist development, music marketing, fan building, independent artist strategy, and the mindset requir...

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Inside the Playbook: Tommy Brown on Why K-Pop Has Better Artist Development

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In this clip from The Manager’s Playbook, Tommy Brown breaks down why K-pop continues to win at artist development, and why its system still looks a lot closer to Motown than what much of the American...

30 Mar 11min

Inside the Playbook: Tommy Brown on What Netflix’s Hitmakers TV Show Left Out

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In this clip from The Manager’s Playbook, Tommy Brown reflects on his experience filming Netflix’s Hitmakers, the pressure of creating on camera, and why the show did not go deep enough into the real ...

29 Mar 18min

Inside the Playbook: Tommy Brown on The REALITY of Music Producer Fees, Points & Publishing

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In this clip from The Manager’s Playbook, Tommy Brown breaks down one of the hardest truths in the music business: huge streaming numbers do not always mean real money for songwriters and producers. W...

28 Mar 15min

Inside the Playbook: Tommy Brown on Why Music Producers Need Content

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In this clip from The Manager’s Playbook, Tommy Brown breaks down why visibility and content strategy are now part of the job for artists, producers, and songwriters. We talk about why posting consist...

27 Mar 17min

The Manager’s Playbook 060: Tommy Brown - Hit Records, Ariana Grande, Songwriting, Producer Splits, Publishing & Artist Development

The Manager’s Playbook 060: Tommy Brown - Hit Records, Ariana Grande, Songwriting, Producer Splits, Publishing & Artist Development

In this episode of The Manager’s Playbook, I sit down with Tommy Brown (TBHits), hitmaking music producer, songwriter, and one of the most important creative forces behind modern pop music. Tommy has ...

24 Mar 2h 13min

Inside the Playbook: LaRussell & Tietta Mitchell on LaRussell’s Operations

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In this clip, LaRussell and his team break down what it really takes to build an independent music business at scale.They talk about the infrastructure behind the operation: merch, brand identity, pho...

23 Mar 21min

Inside the Playbook: LaRussell & Tietta Mitchell on How LaRussell Picks Team Members

Inside the Playbook: LaRussell & Tietta Mitchell on How LaRussell Picks Team Members

In this clip, LaRussell and Tietta Mitchell break down a lesson a lot of artists learn too late: before you hire help, you need to understand the work yourself.They talk about why doing every part of ...

22 Mar 14min

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