Brett Goldstein - How Micro is reinventing email and making it great again!

👉🏼 About the Guest:

Brett Goldstein is the founder of Micro, an email-CRM blend so you can stay on top of your communications. He is also the co-founder of Launch House, which is a community built to connect and support the world's most ambitious entrepreneurs and creators. Launch House brings together emerging leaders in the startup and entertainment worlds to live in illustrious mansions around the world. Previously, he worked at Clearbit, Google, and Accenture, and graduated from the University of California, Berkeley.

👉🏼 About the Host:

Sharath is a founder, creator, and community builder. He is also a serial maker who built and shipped 15+ projects using no-code tools. His SaaS product Shoutout generated $30k ARR, which was sold to a UK-based product studio. Prev, Sharath worked for world-changing startups like Product Hunt and On Deck, where he helped build and nurture communities. He also grew his audience on Twitter from 200 to 24,000 using give-first principles and creating high-value content. He recently sold his second SaaS product, GuestLab, and he is working on a startup idea while hosting this show.

👉🏼 Sponsor Corner:

Shoutout to Acquire.com for sponsoring The Undefeated Underdogs podcast! They’re the best online marketplace to buy/sell startups and I know many founders who have sold their businesses there. If you're looking to wind down your business and cash in some of your founder chips, check them out - https://try.acquire.com/sharath/

👉🏼 Description:

Listen in as Sharath and Brett discuss building in a crowded market, the origin of Launch House, blending ambition and relationships, and more!

👉🏼 Timestamps:

• 00:00: Episode Highlight
• 00:42: Shoutout to Acquire.com
• 03:09: Intro to Brett Goldstein - founder of Micro, an email-CRM blend so you can stay on top of your communications.
• 04:33: Where Brett found his passion for startups
• 08:40: What inspires Brett to create?
• 10:10: Brett's first projects before Google
• 12:14: Why Brett chose startups and not music as a career
• 16:22: How Launch House turned from a reality show to a hacker house
• 20:28: How Brett went from a random tweet to building a network of founders at Launch House
• 22:43: How Brett pushes founders towards ambition AND relationship-building
• 25:20: How Brett took advantage of the crypto wave
• 27:59: What do most founders miss really easily?
• 33:02: Why Brett is choosing to reinvent email
• 40:12: How to avoid the downsides of a crowded market
• 43:01: Why Micro is creating an email-CRM blend
• 48:30: The problem-solving frameworks Brett used to build Micro
• 50:15: Brett's criteria for finding cofounders
• 52:43: Brett's cheatsheet to building a network in tech
• 54:30: How will AI impact the rise of startups and creative projects?
• 58:30: What Brett would build if not Micro
• 1:00:03: Outro and closing thoughts

👉🏼 Resources:

• Link to Acquire.com: https://try.acquire.com/sharath/

👉🏼 Where to find Brett:

• Micro: https://www.micro.so/
• Launch House: https://www.launchhouse.com/
• Twitter: https://x.com/thatguybg
• Linkedin: https://www.linkedin.com/in/bgoldstein3/
• Website: brettgoldstein.com
• Newsletter: https://socialstudies.substack.com/

👉🏼 Where to find Sharath:

• Twitter: https://twitter.com/5harath
• YouTube: https://www.youtube.com/@5harath
• Website: https://5harath.com/
• Newsletter: https://5harath.substack.com/
• Founder Gigs: https://foundergigs.com/