Badge: Building fan experiences in Apple & Google Wallet
“Every company now has a TikTok strategy… yet more people now use mobile wallets than TikTok, so why don’t you have a wallet strategy?”Eric Senn, CEO and co-founder of Badge, joins Charlie on the Spor...
28 Mar 38min
From Threads to WhatsApp: How sports organisations are making the most of Meta’s platforms.
Will Pithers, Strategic Partner Manager for sports at Meta, joins Andy and Charlie on the Sports Loft podcast. Having previously work at City Football Group , Will helps teams, leagues, federations, a...
1 Apr 202552min
From Highlights to Creators: How the sports industry is innovating on YouTube
Jonny Keogh, UK&I Sports Lead at YouTube joins Andy and Charlie on the Sports Loft podcast. Having previously worked at Sky, Jonny now helps major rightsholders and sports creators make the most of Yo...
23 Jan 202548min
The ICC: Innovating at the Cricket World Cup.
Finn Bradshaw, Head of Digital at the ICC, joins Andy and Charlie on the Sports Loft podcast. Having worked previously with Cricket Australia and in tennis at the Australian Open, Finn now drives the ...
16 Des 202449min
VRTL: Scaling in person fan experiences to a global audience
Courtney Jeffries is CEO of virtual events platform, VRTL. She describes herself as a “recovering Sports Exec” having worked at the Raiders, Pac-12, MSG and then moving into startup life at Satisfi La...
22 Nov 202445min
Trajektory – a holistic view of sports sponsorship
With Yanni away in Hawai'i (working on the IRONMAN World Championship, rather than competing in it) Charlie took the reins of the podcast this week, welcoming Alex Kerr, CEO of Trajektory, to chat abo...
24 Okt 202443min
ADvantage VC: Investing in early-stage tech companies
In this episode of the Sports Loft Podcast, hosts Yanni Andreopoulos and Andy Selby are joined by Sam Schmelzer, Partner and COO of ADvantage VC, to dig into early-stage investment in sports-focused t...
27 Sep 202444min
