Clickbait Doesn't Work Anymore, Stop Using It.. What We Are Doing Different In Marketing Than Our Competition, China Is Exposing US Brands

Clickbait Doesn't Work Anymore, Stop Using It.. What We Are Doing Different In Marketing Than Our Competition, China Is Exposing US Brands

In episode #2959, Eric Siu and Neil Patel discuss the shift to quality content, using sub hooks for retention, and the value of authentic storytelling. They cover strategic networking, customer-focused strategy, and how consumer behavior shapes brand perception. TIME-STAMPED SHOW NOTES (00:00) The Shift from Clickbait to Quality Content (02:57) The Importance of Retention and Sub Hooks (05:47) Creating Authentic and Valuable Content (09:07) Strategic Event Participation and Networking (12:05) Rethinking Marketing Strategies and Customer Focus (15:04) Consumer Behavior and Brand Perception Prefer single topic episodes? Head over to our YouTube channel. To suggest a topic, go to https://www.marketingschool.io. For more content from Eric and Neil, check out Eric’s Leveling Up with Eric Siu YouTube channel and Neil’s Neil Patel YouTube channel. Connect with Us: Single Grain << Eric's ad agency NP Digital << Neil’s ad agency X @neilpatel, @ericosiu Instagram @neilpatel, @ericosiu Drop Us a Review If You Enjoyed the Episode!

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Episoder(3309)

How I Run a Marketing Agency With 6 AI Agents

How I Run a Marketing Agency With 6 AI Agents

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: htt...

23 Jun 30min

AI Won't Save Your Marketing. This Will.

AI Won't Save Your Marketing. This Will.

Everyone's pouring money into shiny AI marketing. Neil Patel and Eric Siu think most of it is a trap. Live from the Social Commerce Summit, they break down what AI will NEVER replace, the "boring and ...

22 Jun 33min

AI Is Costing Companies More Than the Employees It Replaced

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Neil Patel and Eric Siu go deep on what's actually changing in business right now: why trading ideas faster (not a bigger brain) is the real unfair advantage, how AI agents like Hermes and OpenClaw br...

19 Jun 1h 24min

Tokenmaxxing is DEAD

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Growth Newsletter: https://levelingup.beehiiv.com/subscribe Eric and Neil break down why token maxxing is dead. Cognition is betting that AI should be priced on outcomes rather than token usage, with...

18 Jun 29min

The Best AI Tools for Marketing in 2026

The Best AI Tools for Marketing in 2026

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: https...

17 Jun 25min

The Pricing Model of The Future?

The Pricing Model of The Future?

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: htt...

16 Jun 18min

Your Brain Hasn't Changed in 190,000 Years

Your Brain Hasn't Changed in 190,000 Years

Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: htt...

15 Jun 20min

The Real AI Bottleneck Nobody Is Talking About

The Real AI Bottleneck Nobody Is Talking About

Neil and Eric discuss the biggest AI bottleneck for companies: extracting internal knowledge and turning it into usable company context. They break down AI cost optimization, DeepSeek vs. frontier mod...

11 Jun 18min

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