My Journey To a $BILLION

“Take the path less traveled and accept whatever is going to happen.” - ROY

Jeffrey Feldberg interviews Roy Osing, an experienced business leader, mentor, and author, who shares his journey of transforming a small startup into a billion-dollar business.

He attributes his success primarily to his approach of 'being different' and how this concept runs in his veins. His new mantra of 'be different or be dead' encourages businesses to develop a USP that sets them apart, using differentiation as a tool for success.

In a detailed discussion, Osing explains the importance of strategic planning, fostering an innovative mindset, and resisting the pull to conform or follow trends mindlessly.

He also highlights the importance of careful utilization of emerging technologies such as AI to truly benefit the business.

He stresses the importance of 'strategic micromanagement' and being accountable for the implementation of strategies, even if they need to be changed later on.

The episode concludes with an interesting look at the role of leaders in shaping a company’s direction and success.

Episoder(134)

🏆 Disrupt or Be Disrupted: The Leader’s Path to Bold, Definitive Victory

🏆 Disrupt or Be Disrupted: The Leader’s Path to Bold, Definitive Victory

From the heart of Vancouver, let's dive into the proven systems that built a billion-dollar empire. Roy Osing, author of Be Different or Be Dead, shares the unique, audacious frameworks and operationa...

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Rewrite the Rules: The Audacious Framework to Make Your Business Soar

Rewrite the Rules: The Audacious Framework to Make Your Business Soar

🚀 Ready to move beyond incremental progress? In this episode, Roy Osing reveals the proven systems and audacious frameworks he used to scale a startup into a billion-dollar powerhouse. We break down ...

5 Apr 1h 5min

👉🏻 From Startup to $1B: Roy Osing's Unconventional Leadership Rules

👉🏻 From Startup to $1B: Roy Osing's Unconventional Leadership Rules

🚀 Ready to break the mold and skyrocket your business?🎙️ Join host Amber Stitt on this episode of Pathways as she sits down with Roy Osing—former president, audacious leader, and author of Be Differ...

23 Mar 37min

Be The ONLY One: The Definitive Playbook for Category-Dominating Differentiation

Be The ONLY One: The Definitive Playbook for Category-Dominating Differentiation

In today’s crowded market, incremental thinking won’t cut it. This episode delivers an actionable play from Roy Osing’s proven system—the audacious framework of becoming the ONLY one. With over 40 yea...

9 Mar 12min

Execute Differentiation: The Bold Strategy to Avoid Fading Out

Execute Differentiation: The Bold Strategy to Avoid Fading Out

🚀 New Episode Alert! 🚀Tune into the Business Superfans Podcast for a powerful chat with Roy Osing, the visionary who turned a startup into a $1B giant. Discover the secrets of the “Be Different or B...

23 Feb 34min

The Audacious Playbook: Bold Moves, Exponential Impact, No Limits

The Audacious Playbook: Bold Moves, Exponential Impact, No Limits

🚀Taking your career to the next level can feel like a tough climb 🧗‍♂️. Sometimes luck plays a part 🎲, but for most, it's a journey full of challenges. The good news? There are simple moves you can...

9 Feb 24min

Why "Best" Is The Enemy of Exponential Growth: The Playbook to Be The ONLY One

Why "Best" Is The Enemy of Exponential Growth: The Playbook to Be The ONLY One

In this episode of The PowerTalk Show, we’re going all-in with Roy Osing — former CMO, top exec, and author of the explosive mantra: Be Different or Be Dead. 💥Roy’s epic ride to $1B in revenue and hi...

26 Jan 21min

The Sales Revolution: New Rules for Exponential Growth

The Sales Revolution: New Rules for Exponential Growth

🔥🚀 Ready to elevate your sales game? Tune into this episode for audacious strategies that make you stand out! ▪️ Differentiation is survival—without it, you risk extinction 🦕💥▪️ Roy's "ONLY Statem...

12 Jan 22min

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