Should CX Pros Forget About the Numbers and Focus on Behavior? | Scoreless QA with Justin Robbins

Should CX Pros Forget About the Numbers and Focus on Behavior? | Scoreless QA with Justin Robbins

Today I met with the Chief Evangelist at CX Effect, Justin Robbins, and we discussed whether the professionals in CX should focus on behavior as opposed to numbers. Quality assurance in the context of contact centers are often the score cards or mechanisms we put in place to understand how our teams are doing to keep their promises, or if we’re complying to processes put in place by the company. Are we doing the right things to drive the right outcomes?

What Justin does 1:18
Scoreless QA 4:00
Predictive vs reflective metrics 7:12
Scale metrics vs indicator metrics 12:19
Getting this into play 14:07
What is holding businesses back from investing in CX 16:48

“Think about the idea of customer experience. If I get 100% on my QA interaction with the customer I just had, that 100% is meaningless when I answer the phone or I answer the chat for that next customer. The game resets. There’s no winner or loser in customer experience, right? The whole point is to keep business going.” 7:56

https://www.linkedin.com/in/justinmrobbins/
cxeffect.com

Episoder(148)

Reducing Risk Through Operational Excellence | Michael Popa

Reducing Risk Through Operational Excellence | Michael Popa

In this episode we talk about improving the customer experience and reducing risk through operational excellence, so we brought on Michael Popa. Companies can often go wrong in their strategy when str...

23 Feb 202321min

The Power of Identification to Build Employee and Customer Connection | Aaron Painter

The Power of Identification to Build Employee and Customer Connection | Aaron Painter

Today we talk about the power of identification to build employee and customer connection, so we brought on Aaron Painter who is the CEO at Nametag. He explains what makes good customer experience and...

16 Feb 202322min

Customer Processes Are Easy to Think about, But Harder to Implement | Ali Ghumman

Customer Processes Are Easy to Think about, But Harder to Implement | Ali Ghumman

In this episode we talk about building customer focused organizational processes with Ali Ghumman who is the Global VP of Customer Engagement and Innovation at SAP, a company that engineers solutions ...

9 Feb 202317min

Transformation in Customer Service with Crispin Thompson | Align Your Business to This Idea of Experience

Transformation in Customer Service with Crispin Thompson | Align Your Business to This Idea of Experience

Today we’re going to talk about transformation and how to really focus and align your business to this idea of experience. To do that, we brought on Cristin Thompson who is currently the Vice Presiden...

2 Feb 202319min

How to Relate to Customers in a Way That’s Unique and Scalable | Owen Robinson

How to Relate to Customers in a Way That’s Unique and Scalable | Owen Robinson

In this episode we’re going to talk about how to relate to customers in a way that’s unique and in a way that’s scalable, so we have Owen Robinson on the show today, who is currently the Vice Presiden...

8 Des 202218min

Improving Your Digital Presence with Good User Experience | Hannah McNaughton

Improving Your Digital Presence with Good User Experience | Hannah McNaughton

Today we’re gonna be talking about good customer experience and how that can improve your digital presence, and to do that we brought on Hannah McNaughton. She is an award winning founder and currentl...

1 Des 202216min

Personalization Journey Mapping | Chris Brogan

Personalization Journey Mapping | Chris Brogan

Today we have a fun talk track and we’re gonna be talking about personalization journey mapping with a little bit of a functional twist as we dive into healthcare and pharma, and to do that we brought...

24 Nov 202217min

How to Build a Brand Strategy That Drives Your Customer Experience | Bettina Papirio-Faerber

How to Build a Brand Strategy That Drives Your Customer Experience | Bettina Papirio-Faerber

Today we’re going to talk about how to build a brand strategy that drives your customer experience and to do that we brought on Bettina Papirio-Faerber, who is the VP of Strategy and CX at One and All...

17 Nov 202222min

Populært innen Business og økonomi

stopp-verden
lydartikler-fra-aftenposten
dine-penger-pengeradet
e24-podden
rss-penger-polser-og-politikk
rss-borsmorgen-okonominyhetene
pengesnakk
tid-er-penger-en-podcast-med-peter-warren
finansredaksjonen
livet-pa-veien-med-jan-erik-larssen
pengepodden-2
utbytte
rss-sunn-okonomi
morgenkaffen-med-finansavisen
stormkast-med-valebrokk-stordalen
liberal-halvtime
lederpodden
rss-markedspuls-2
lederskap-nhhs-podkast-om-ledelse
rss-investering-gjort-enkelt