Om avsnittet
This is the story of an ad campaign produced for the 1992 Olympic games in Barcelona. Perennial runner-up in the sports shoe category, Reebok, was trying to make its mark and take down Nike. They chose two athletes, plucked them … Continue reading → Subscribe to SiriusXM Podcasts+ on Apple Podcasts to listen to ad-free new episodes and get exclusive access to bonus content.