#21 Retail's AI Transformation: Predictive Analytics & Personalization at Walmart Canada - Montserrat Padierna

#21 Retail's AI Transformation: Predictive Analytics & Personalization at Walmart Canada - Montserrat Padierna

Discover how one of the world's largest retailers is embedding AI across every customer touchpoint. In this episode, Montserrat Padierna, Customer Insights and Analytics Lead at Walmart Canada, reveals how AI is revolutionizing retail customer experience, personalization, and operational efficiency.

What You'll Learn:

🔹 AI-Driven Customer Intelligence - How Walmart Canada uses sentiment analysis and predictive analytics to understand customer behavior at scale and optimize seasonal assortments across regional preferences

🔹 Personalization Done Right - The framework for ethical, privacy-conscious personalization that delights customers without crossing boundaries

🔹 "My Assistant" Success Story - Inside look at Walmart's generative AI tool transforming productivity for head office associates, from data triage to deep research synthesis

🔹 Change Management Blueprint - Why 55% of employees feel untrained despite leadership efforts, and Montserrat's proven approach to AI adoption across 20+ year retail veterans

🔹 The Weaver Concept - How experienced employees become your secret weapon in AI transformation by connecting deep business knowledge with new technology capabilities

Montserrat brings 20+ years leading customer-centric digital innovation and omni-channel transformation. Her practical insights on building AI stacks, navigating data fragmentation, and turning insights into action provide an actionable roadmap for retail and CX leaders.

Perfect for: Marketing leaders, retail executives, customer experience professionals, data analytics teams, and anyone driving AI transformation initiatives.

Key Topics: AI in retail, customer experience transformation, predictive analytics, personalization at scale, change management, generative AI tools, data modeling, omnichannel strategy

Avsnitt(22)

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