The Freetrail Podcast with Dylan Bowman30 Jan

Trail Running Industry News & Business Opportunities - Seth LaReau of Trail Waves

Seth LaReau is a trail runner and finance professional working in the technology industry. On the side, he publishes an informative newsletter called Trail Waves, which has become a key part of my information diet. Trail Waves analyzes the business, economics, and culture of trail running, bringing an informed editorial perspective to contextualize industry news in the sport. This is his first appearance on the podcast.

SUBSCRIBE TO TRAIL WAVES

Chapters:

02:51 Introduction to Seth LaReau and his Career
05:38 The Birth of Trail Waves Newsletter
08:30 Analyzing Saturation in Trail Running
11:19 Differentiation and Demand in the Market
14:17 The Role of Brand in a Saturated Market
17:09 Cultural vs. Commercial Impact of Trail Running
19:58 Media Landscape and Monetization Challenges
22:36 The Future of Trail Running Media and Ownership Dynamics
32:45 The State of Strava and Its Future
40:03 The Growth of Trail Running
47:28 Coaching Opportunities in Trail Running
53:10 Reviving the North Face 50 Mile Championship

REGISTER FOR THE BIG ALTA

REGISTER FOR GORGE WATERFALLS

Sponsors:

Grab a trail running pack from Osprey
Use code FREETRAIL25 for 25% off your first order of NEVERSECOND nutrition at never2.com
Go to ketone.com/freetrail30 for 30% off a subscription of Ketone IQ

Dylan Links: Instagram | Twitter | LinkedIn | Strava

Upptäck Premium

Prova 14 dagar kostnadsfritt

Skaffa Premium

Avsnitt(548)

Jacob Banta | Golden Tickets, Brain Injury, Being Patient, & Going Pro

Jacob Banta is a pro trail runner and photographer based in Mill Valley, CA. He's been building a strong racing resume in the sport for a few years before achieving a big breakthrough in February when...

2 Apr 1h 22min

Rest Day | Rachel Entrekin Interview, Francois D'Haene's 2026 Season & Free Agency News

Rest Day Live is back with special guest Rachel Entrekin. We kick things off with a post-Chianti interview before Tim Tollefson joins the show to break down the latest news from around the sport. We'l...

31 Mars 1h 11min

Rest Day | Courtney is BACK, Chuckanut, The Big Alta, & TrailCon Breaking News

Welcome to Rest Day Live, Freetrail's weekly livestream breaking down the biggest stories in trail running. Tonight, Corrine Malcolm and Tim Tollefson step into the co-host chairs, carrying the show a...

24 Mars 1h 6min