#12 – NPS Unicorn (Mike Haney & Ben Grynol)

#12 – NPS Unicorn (Mike Haney & Ben Grynol)

As we’ve been building Levels, two factors that we’ve been focused on are Member feedback and Member experience. Internally, we have a goal of building a NPS Unicorn – a company with a NPS score of 90 and above.


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In this episode, Mike Haney, Head of Content, and Ben Grynol, Head of Growth, sat down to dig into what that means to build an NPS Unicorn and how we’ll work towards this goal as a team.

Levels helps you see how food affects your health, empowering you with the tools needed to achieve health goals and improve healthspan. Levels Members gain access to the Levels app and continuous glucose monitors (CGMs), providing real-time feedback on how diet and lifestyle choices impact your metabolic health.

Look for new shows every month on A Whole New Level, where we have in-depth conversations with thought leaders about metabolic health.

(09:20) - The NPS unicorn club
(13:14) - Keep goals aligned with helping people
(14:42) - Use customer satisfaction to overcome friction
(20:29) - Scale with the customer front of mind
(21:53) - Community is valuable
(25:19) - Tap into tribalism
(28:22) - Create an empowering environment
(30:37) - Unlock answers for the customer
(34:24) - Other goals may take precedent
(39:09) - Keep testing and learning

Transcripts & Show Notes

Medium Post
Building an NPS Unicorn: How We Plan to Impact 1 Billion People Through Member Experience

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