#37 From Tech CFO to SaaS Founder with Rose Punkunus of Sudozi
CFO Yeah!15 Sep 2022

#37 From Tech CFO to SaaS Founder with Rose Punkunus of Sudozi

“During the seed round, it's a lot about the story you tell, and your market conditions. How is our software going to fit into the trends that are happening outside? It’s about telling your founder's story, what you believe in.”

After working as the Head of Global Pricing at Uber, where she managed weekly budgets approaching millions of dollars, Rose Punkunus worked as CFO for several tech startups. There, she encountered the same issue many times: although she and her teams needed technology to accelerate their work, the only tools available were costly, enterprise offers.

So she created her own: Sudozi.

In this episode of the CFO Yeah! podcast, we discussed her experiences moving from large companies and finance-specific positions to founding her own business from scratch. She shares her insights on securing seed funding, working towards growth, and how CFOs can communicate more effectively to their teams.

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#38 Netguru’s Feedback Culture & Economic Optimism with Gosia Madalińska-Piętka

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#36 Creating Employee Value with Rob Whalen of PTO Exchange

#36 Creating Employee Value with Rob Whalen of PTO Exchange

“Obviously, as the company leader, I have to think three chess moves ahead - I'm watching the world. And I think that the world is a really exciting place. I feel like it's 1994 all over again, when t...

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#35 Empathetic Accounting & Why Finance Leaders Should Learn to Code with Dave Sellick

#35 Empathetic Accounting & Why Finance Leaders Should Learn to Code with Dave Sellick

“When I look at finance and accounting teams, I think ‘wow, we’re one of the biggest bottlenecks here.’ The way we interact needs to be the next significant evolution of workflow and optimization at w...

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#34 The 90-Day CFO Launch Plan with Dr. Veronika von Heise-Rotenburg of everphone

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#33 The Future of Financial Data with Joe Garafalo of Mosaic

#33 The Future of Financial Data with Joe Garafalo of Mosaic

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#32 Financial Modeling Masterclass with Ian Schnoor of The Marquee Group

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#31 How to Perform a Financial Diagnosis with Anthony Nitsos of SaaS Gurus

#31 How to Perform a Financial Diagnosis with Anthony Nitsos of SaaS Gurus

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