Ep. 29: Technology in The AdTech Industry with Melissa Blaha, Finecast

In this episode, our host Dal sits down with Melissa Blaha (Head of Product, Data and Analytics at Finecast) to discuss technology within the AdTech industry.

During the conversation, they discussed:

✅ How technology has changed in AdTech over the years.

✅ Championing females in technology.

✅ How addressable tv has benefited from technology in AdTech.