Joe De Sena: Spartan Race CEO, Built The Biggest Brand in Obstacle Racing [Business, mindset, entrepreneur, disruptors]
Disruptors18 Nov 2019

Joe De Sena: Spartan Race CEO, Built The Biggest Brand in Obstacle Racing [Business, mindset, entrepreneur, disruptors]

Are the things we do really that hard? What would you do if you knew you were going to fail anyway? These are just some of the questions today’s interviewee, the multi-millionaire founder of Spartan & Death Race, Joe DeSena asked himself when growing the worlds leading obstacle race. Today it’s easier than ever before to start, grow and scale a business if you know what you’re doing and you’re passionate about you will succeed you just need to find your ‘True North”. Discover the success behind Spartan Race, what it takes to merge your passion and profession and the business lessons learnt along the way. KEY TAKEAWAYS Spartan is in 45 countries running over 275 events with 1.3million people taking part each year and over 6.5million completing a race since we started. The business makes revenue from merchandise, revenue, sponsorship and nutrition. However, the big hole in our business is training, a Spartan gym or physical training course so we’re looking to work with partners to launch this. “We invented hard when it comes to modern-day events sp we went back to basics and threw the hammer down and really showed people what hard is but the race is more than just a race, it’s hard but everyone that completed it transformed their lives. In life, you only meet yourself when your backs against the wall and in a strenuous situation you find out what you’re made of.” Most people are waiting for their purpose to find them but you need to be active and moving in order to find your purpose and make it your profession. If you’re moving and get things done you will bump into things and opportunities will happen and you’ll discover that changing people’s lives and help people out is much more valuable than money. True North is finding that thing that’s going to pull you through life and this can change. In the beginning, your True North could be money but for myself and Spartan now my True North is changing people’s lives and now I’m actually trying to measure my business’s success by how many lives we change. As long as you’re putting yourself in the right location over and over again you’ll make your own luck and to the untrained eye, it looks like you’re just lucky. However, with Spartan I wasn’t actually looking for a new business I just wanted to put on a race but I ran it into debt and I realised that the entrepreneurs that succeed are the ones that have no choice, their backs against the wall and they need to make a change. If you’re looking to start a business don’t get distracted, If you’re going to do something do it, don’t only offer your new venture 10% of your time because if you do that you deserve to lose money. Additionally, you need to gain the right knowledge and you need to know how to hustle in order to be creative. Business Lessons Always be on time. Make yourself invaluable as a service provider and go above and beyond. Never have your hand out asking for money, if you do a good job the money will find you. Make your customers your best friends. Be authentic and be passionate about your business. Have a great name. BEST MOMENTS “We all have it so easy in today’s society” “How is the kid supposed to survive outside the house if you don’t let him out of the house” “We’re all animals” “The brain and the body is wired to thrive when you do hard things” “The brain and the body is wired to thrive when you do hard things” “I had to test myself and find out if I could build a business, walk a thousand miles or make it on wall-street and what I found was I wasn’t the toughest or fastest but I didn’t quit” “Everyone wants to quit a little less and get a little more done” “If you want to turn iron into steel you’ve got to heat it, pound it and drown it” “I love being under the gun, it’s amazing how resourceful humans can be” “I think what would an ordinary person do and I don’t want to be ordinary” [Business, mindset, entrepreneur, disruptors] VALUABLE RESOURCES Joe DeSena - Author Spartan Up! - Book https://robmoore.com/ bit.ly/Robsupporter https://robmoore.com/podbooks rob.team ABOUT THE HOST Rob Moore is an author of 9 business books, 5 UK bestsellers, holds 3 world records for public speaking, entrepreneur, property investor, and property educator. Author of the global bestseller “Life Leverage” Host of UK’s No.1 business podcast “Disruptors” “If you don't risk anything, you risk everything” CONTACT METHOD Rob’s official website: https://robmoore.com/ Facebook: https://www.facebook.com/robmooreprogressive/?ref=br_rs LinkedIn: https://uk.linkedin.com/in/robmoore1979 ABOUT THE GUEST Joseph De Sena, has been an entrepreneur since his pre-teens. From selling fireworks at age eight to starting a t-shirt business in high school, to building a multimillion-dollar pool business in college, to creating a Wall Street trading firm, De Sena is a living definition of the word "entrepreneur." De Sena knows what it feels like to succeed outside the office, too - and that's the feeling he seeks to bring to the world's athletes with the Spartan Race series. Spartan Race, voted Outside Magazine's Best Obstacle Race, is the world's leading obstacle racing series and the first of its kind to have global rankings making this one of the fastest-growing sports in the world. disruptive, disruptors, entreprenuer, business, social media, marketing, money, growth, scale, scale up, risk, property: http://www.robmoore.com

Avsnitt(1188)

The Beast Unleashed - How Eddie Hall Risked Death to Conquer the World

The Beast Unleashed - How Eddie Hall Risked Death to Conquer the World

Go behind the scenes with the strongest man in history as he reveals the terrifying mental and physical toll of his legendary 500kg deadlift.  From near-death experiences to the "dark place" required to break records, Eddie Hall shares the raw, unfiltered truth about what it takes to become a global icon of strength. BEST MOMENTS "I remember pulling the 500 kilo and my eyeballs were coming out of my sockets... I was literally dying." "To be the best in the world, you have to be willing to go to a place that 99% of people aren't even aware exists." "The pressure doesn't just come from the weights; it comes from the fear of being average." Exclusive community & resources:   For more EXCLUSIVE & unfiltered content to make, manage & multiply more money, join our private online education platform: Money.School →⁠ ⁠⁠https://money.school⁠   And if you’d like to meet 7 & 8 figure entrepreneurs, & scale to 6, 7 or 8 figures in your business or personal income, join us at our in-person Money Maker Summit Event (including EXCLUSIVE millionaire guests/masterminds sessions)  →⁠ ⁠⁠https://robmoore.live/mms⁠  🔗 CONNECT WITH ROB  📸 Facebook: ⁠https://www.facebook.com/robmooreprogressive/?locale=en_GB⁠  📸 Instagram:⁠  ⁠⁠https://www.instagram.com/robmooreprogressive/⁠  👨‍💻 Linkedin:⁠ ⁠⁠https://www.linkedin.com/in/robmoore1979?originalSubdomain=uk⁠  🌍 Website: ⁠https://robmoore.com/⁠  🎙 A NOTE FOR THE #DISRUPTORS:      The world is on the edge of a revolution. Wealth, power & information are being disrupted.  Mainstream media is dying. Your freedom is being challenged. Your money is being debased. #Disruptors & Rob Moore asks the questions others dare not to ask. Disruptive & diverse guests speak out on topical world issues & their areas of success & influence. As the world has changed, Disruptors has evolved to diverse global movers, shakers & change makers who stand out & speak up.  Want to start your own podcast? Get in touch -  Disruptive Media. ⁠⁠https://disruptivemedia.co.uk/⁠ If you don’t risk anything, you risk everything.

29 Dec 20251h 20min

Ant Middleton's Emergency Plan to Stop Civil War & Take Back London

Ant Middleton's Emergency Plan to Stop Civil War & Take Back London

Former Special Forces soldier Ant Middleton delivers a shocking exposé on why London is "out of control" and spiralling into a state of "anger and violence" due to the national identity crisis.  He reveals why "woke bullshit" has compromised the police, why he is running for Mayor of London, and how he plans to implement "zero tolerance policies" to protect citizens and reclaim the capital as a thriving, tech, economic, safety hub BEST MOMENTS "London and the UK is out of control." "The suppression of one's identity... what does that create? It creates confusion, frustration, anger, and then violence." "If we gave a certain order, all hell would erupt in the UK. The troops are aligned. The armies are behind certain people." Exclusive community & resources:   For more EXCLUSIVE & unfiltered content to make, manage & multiply more money, join our private online education platform: Money.School →⁠ ⁠⁠https://money.school⁠   And if you’d like to meet 7 & 8 figure entrepreneurs, & scale to 6, 7 or 8 figures in your business or personal income, join us at our in-person Money Maker Summit Event (including EXCLUSIVE millionaire guests/masterminds sessions)  →⁠ ⁠⁠https://robmoore.live/mms⁠  🔗 CONNECT WITH ROB  📸 Facebook: ⁠https://www.facebook.com/robmooreprogressive/?locale=en_GB⁠  📸 Instagram:⁠  ⁠⁠https://www.instagram.com/robmooreprogressive/⁠  👨‍💻 Linkedin:⁠ ⁠⁠https://www.linkedin.com/in/robmoore1979?originalSubdomain=uk⁠  🌍 Website: ⁠https://robmoore.com/⁠  🎙 A NOTE FOR THE #DISRUPTORS:      The world is on the edge of a revolution. Wealth, power & information are being disrupted.  Mainstream media is dying. Your freedom is being challenged. Your money is being debased. #Disruptors & Rob Moore asks the questions others dare not to ask. Disruptive & diverse guests speak out on topical world issues & their areas of success & influence. As the world has changed, Disruptors has evolved to diverse global movers, shakers & change makers who stand out & speak up.  Want to start your own podcast? Get in touch -  Disruptive Media. ⁠⁠https://disruptivemedia.co.uk/⁠ If you don’t risk anything, you risk everything.

22 Dec 20251h 41min

Lucy Connolly Exposes Truth Behind Her Tweet, Prison Life & Broken UK Justice System

Lucy Connolly Exposes Truth Behind Her Tweet, Prison Life & Broken UK Justice System

A controversial social media post led to a shocking 31-month prison sentence for Lucy Connolly.  In this shocking show, hear Lucy’s unfiltered story, including how the legal system allegedly ignored evidence, her time in a women's prison, and why she believes she was unjustly targeted in a politically charged environment.  Lucy reveals ALL about the devastating personal cost of her conviction and her fight for free speech BEST MOMENTS "I was on Mappa Level 3. That's what they put terrorists and rapists on." "I went from being someone that nobody knew, to somebody that everybody seemed to know." "He told me I'd get tagged. I'd be out by Christmas... I got 31 months in total. Four years for a tweet." Exclusive community & resources:   For more EXCLUSIVE & unfiltered content to make, manage & multiply more money, join our private online education platform: Money.School →   And if you’d like to meet 7 & 8 figure entrepreneurs, & scale to 6, 7 or 8 figures in your business or personal income, join us at our in-person Money Maker Summit Event (including EXCLUSIVE millionaire guests/masterminds sessions)  →  🔗 CONNECT WITH ROB  📸 Facebook:   📸 Instagram:  👨‍💻 Linkedin:  🌍 Website:   🎙 A NOTE FOR THE #DISRUPTORS:      The world is on the edge of a revolution. Wealth, power & information are being disrupted.  Mainstream media is dying. Your freedom is being challenged. Your money is being debased. #Disruptors & Rob Moore asks the questions others dare not to ask. Disruptive & diverse guests speak out on topical world issues & their areas of success & influence. As the world has changed, Disruptors has evolved to diverse global movers, shakers & change makers who stand out & speak up.  Want to start your own podcast? Get in touch -  Disruptive Media.  If you don’t risk anything, you risk everything.

15 Dec 20251h

Jeremy Hunt Unpacks Labour's Welfare Catastrophe and the True Cost of Neglecting the NHS

Jeremy Hunt Unpacks Labour's Welfare Catastrophe and the True Cost of Neglecting the NHS

Rob Moore sits down with the UK's longest-serving Health Secretary, Jeremy Hunt, for an unfiltered discussion on the state of the economy post-budget. He breaks down the £70 billion tax grab, revealing the urgent need for £47 billion in welfare reform, why running the NHS is "far harder" than running a major company, and the shocking structural problems hindering economic growth. BEST MOMENTS "If we got the benefits bill down to where it was before the pandemic, that's £47 billion less a year." "Running a hospital in Britain is far harder than running a FTSE company... I've seen it from the inside; there is a structural problem." "The more this Parliament goes on, the more the country is worried about the economy, and then they start thinking, 'Who do I actually trust when it comes to the economy?'" Exclusive community & resources:   For more EXCLUSIVE & unfiltered content to make, manage & multiply more money, join our private online education platform: Money.School →⁠ ⁠⁠https://money.school⁠   And if you’d like to meet 7 & 8 figure entrepreneurs, & scale to 6, 7 or 8 figures in your business or personal income, join us at our in-person Money Maker Summit Event (including EXCLUSIVE millionaire guests/masterminds sessions)  →⁠ ⁠⁠https://robmoore.live/mms⁠  🔗 CONNECT WITH ROB  📸 Facebook: ⁠https://www.facebook.com/robmooreprogressive/?locale=en_GB⁠  📸 Instagram:⁠  ⁠⁠https://www.instagram.com/robmooreprogressive/⁠  👨‍💻 Linkedin:⁠ ⁠⁠https://www.linkedin.com/in/robmoore1979?originalSubdomain=uk⁠  🌍 Website: ⁠https://robmoore.com/⁠  🎙 A NOTE FOR THE #DISRUPTORS:      The world is on the edge of a revolution. Wealth, power & information are being disrupted.  Mainstream media is dying. Your freedom is being challenged. Your money is being debased. #Disruptors & Rob Moore asks the questions others dare not to ask. Disruptive & diverse guests speak out on topical world issues & their areas of success & influence. As the world has changed, Disruptors has evolved to diverse global movers, shakers & change makers who stand out & speak up.  Want to start your own podcast? Get in touch -  Disruptive Media. ⁠⁠https://disruptivemedia.co.uk/⁠ If you don’t risk anything, you risk everything.

5 Dec 202550min

Kwasi Kwarteng On Frozen Britain - The Sinister Tax Grab and The Crushing of the UK Middle Class

Kwasi Kwarteng On Frozen Britain - The Sinister Tax Grab and The Crushing of the UK Middle Class

Kwasi Kwarteng joins Rob for a brutal, unfiltered emergency budget analysis, comparing the current UK financial crisis to the chaotic 1970s. They expose the truth behind the £70 billion tax hike, why the welfare state is now unaffordable, and how "fiscal drag" is pulling millions of middle-class workers into the highest tax brackets.  Kwasi also shares his unfiltered biggest fears for the future and reveals why being a friend of the government is now the most expensive place to be… BEST MOMENTS "The dollar in 2020... is worth 25% more than it is today... that's 5% depreciation every year." "The really rich can go off and do whatever they want, but the middle stratum of society... that's where most of the taxes are earned and are extracted." "I said, 'If the left get in in 2029... that is a big... people have to ask serious questions,' because they could do a lot of damage." Exclusive community & resources:   For more EXCLUSIVE & unfiltered content to make, manage & multiply more money, join our private online education platform: Money.School →⁠ ⁠⁠https://money.school⁠   And if you’d like to meet 7 & 8 figure entrepreneurs, & scale to 6, 7 or 8 figures in your business or personal income, join us at our in-person Money Maker Summit Event (including EXCLUSIVE millionaire guests/masterminds sessions)  →⁠ ⁠⁠https://robmoore.live/mms⁠  🔗 CONNECT WITH ROB  📸 Facebook: ⁠https://www.facebook.com/robmooreprogressive/?locale=en_GB⁠  📸 Instagram:⁠  ⁠⁠https://www.instagram.com/robmooreprogressive/⁠  👨‍💻 Linkedin:⁠ ⁠⁠https://www.linkedin.com/in/robmoore1979?originalSubdomain=uk⁠  🌍 Website: ⁠https://robmoore.com/⁠  🎙 A NOTE FOR THE #DISRUPTORS:      The world is on the edge of a revolution. Wealth, power & information are being disrupted.  Mainstream media is dying. Your freedom is being challenged. Your money is being debased. #Disruptors & Rob Moore asks the questions others dare not to ask. Disruptive & diverse guests speak out on topical world issues & their areas of success & influence. As the world has changed, Disruptors has evolved to diverse global movers, shakers & change makers who stand out & speak up.  Want to start your own podcast? Get in touch -  Disruptive Media. ⁠⁠https://disruptivemedia.co.uk/⁠ If you don’t risk anything, you risk everything.

4 Dec 20251h 1min

The Great Budget Betrayal: Ex-Chancellors Unpack Labour’s £70B Tax Grab and “Madness” Manifesto

The Great Budget Betrayal: Ex-Chancellors Unpack Labour’s £70B Tax Grab and “Madness” Manifesto

Two former UK Chancellors, Jeremy Hunt and Kwasi Kwarteng, deliver a brutal, unfiltered emergency analysis on Labour’s first two budgets.  They expose the truth behind the £70 billion tax hike, the controversial welfare policies, and why freezing housing taxes will "gum up" the top end of the market. Discover the shocking reasons this financial chaos is happening now and why the UK's global reputation is taking a hit! BEST MOMENTS "I was really giving Rachel Reeves and Keir Starmer the benefit of the doubt... I thought the basic philosophy was going to be pro-business. And I think yesterday, very sadly, growth was completely sacrificed." "The one thing that most worried me... was the extra bands of council tax on more expensive homes... it is going to gum up the top end of the property market." "They've got another three years of budgets. And do I think they're suddenly going to balance the books and not raise taxes? No, I don't" Exclusive community & resources:   For more EXCLUSIVE & unfiltered content to make, manage & multiply more money, join our private online education platform: Money.School →⁠ ⁠⁠https://money.school⁠   And if you’d like to meet 7 & 8 figure entrepreneurs, & scale to 6, 7 or 8 figures in your business or personal income, join us at our in-person Money Maker Summit Event (including EXCLUSIVE millionaire guests/masterminds sessions)  →⁠ ⁠⁠https://robmoore.live/mms⁠  🔗 CONNECT WITH ROB  📸 Facebook: ⁠https://www.facebook.com/robmooreprogressive/?locale=en_GB⁠  📸 Instagram:⁠  ⁠⁠https://www.instagram.com/robmooreprogressive/⁠  👨‍💻 Linkedin:⁠ ⁠⁠https://www.linkedin.com/in/robmoore1979?originalSubdomain=uk⁠  🌍 Website: ⁠https://robmoore.com/⁠  🎙 A NOTE FOR THE #DISRUPTORS:      The world is on the edge of a revolution. Wealth, power & information are being disrupted.  Mainstream media is dying. Your freedom is being challenged. Your money is being debased. #Disruptors & Rob Moore asks the questions others dare not to ask. Disruptive & diverse guests speak out on topical world issues & their areas of success & influence. As the world has changed, Disruptors has evolved to diverse global movers, shakers & change makers who stand out & speak up.  Want to start your own podcast? Get in touch -  Disruptive Media. ⁠⁠https://disruptivemedia.co.uk/⁠ If you don’t risk anything, you risk everything.

1 Dec 202539min

Dan Wootton On The State of the UK: Are We About To Lose Democracy and Free Speech?

Dan Wootton On The State of the UK: Are We About To Lose Democracy and Free Speech?

After being cancelled by mainstream media, Dan Wootton is now fiercely independent, and loving it! In this explosive conversation, Dan talks to Rob about the current state of the UK, highlighting concerns about rising crime, political instability, and the perceived threats posed by Islam and a lack of democratic representation.  Ready yourselves for a masterclass in free speech and the importance of addressing uncomfortable truths that mainstream media often overlook… BEST MOMENTS "I think we're in deep trouble. By me saying that, it doesn't mean that I'm not patriotic... but I actually think one of the biggest issues is people not talking about what's happening." "I think there's a huge subversion of democracy going on. We're seeing it with the fact that Slippery Starmer is literally cancelling local elections." "Digital ID is absolutely chilling... it is the start of a Chinese style social credit system being introduced into the back door into the United Kingdom." Exclusive community & resources:   For more EXCLUSIVE & unfiltered content to make, manage & multiply more money, join our private online education platform: Money.School →⁠ ⁠⁠https://money.school⁠   And if you’d like to meet 7 & 8 figure entrepreneurs, & scale to 6, 7 or 8 figures in your business or personal income, join us at our in-person Money Maker Summit Event (including EXCLUSIVE millionaire guests/masterminds sessions)  →⁠ ⁠⁠https://robmoore.live/mms⁠  🔗 CONNECT WITH ROB  📸 Facebook: ⁠https://www.facebook.com/robmooreprogressive/?locale=en_GB⁠  📸 Instagram:⁠  ⁠⁠https://www.instagram.com/robmooreprogressive/⁠  👨‍💻 Linkedin:⁠ ⁠⁠https://www.linkedin.com/in/robmoore1979?originalSubdomain=uk⁠  🌍 Website: ⁠https://robmoore.com/⁠  🎙 A NOTE FOR THE #DISRUPTORS:      The world is on the edge of a revolution. Wealth, power & information are being disrupted.  Mainstream media is dying. Your freedom is being challenged. Your money is being debased. #Disruptors & Rob Moore asks the questions others dare not to ask. Disruptive & diverse guests speak out on topical world issues & their areas of success & influence. As the world has changed, Disruptors has evolved to diverse global movers, shakers & change makers who stand out & speak up.  Want to start your own podcast? Get in touch -  Disruptive Media. ⁠⁠https://disruptivemedia.co.uk/⁠ If you don’t risk anything, you risk everything.

3 Nov 20251h 36min

Patrick Christys' Reckoning - Is Britain Sliding into a Socialist Police State?

Patrick Christys' Reckoning - Is Britain Sliding into a Socialist Police State?

Hold on tight for an explosive conversation as Patrick Christys unloads on the current state of the UK, arguing that the nation is in a "pretty dire" condition, suffering economically, socially, and culturally.  He drops a bombshell about public sector workers being alarmingly sympathetic to groups like Russia, China, and even Hamas, suggesting a rot at the core of the British state.  Patrick and Rob also dive into the "brain drain" of young, ambitious people fleeing the country due to punishing taxes and a political class out of touch with the public, sparking a fierce debate on whether to stay and fight or leave… BEST MOMENTS "The rot there is right at the core of the kind of British state. And that is a big, big problem." "Is it all part of a plan to make us all totally reliant on the state... And then bingo, we've got digital ID. Rock on, comrades." "The thing that the that the established media cannot handle is the main reason I think why they want to shut GB News down is because we can hold a mirror up now to their coverage." Exclusive community & resources:   For more EXCLUSIVE & unfiltered content to make, manage & multiply more money, join our private online education platform: Money.School →⁠ ⁠⁠https://money.school⁠   And if you’d like to meet 7 & 8 figure entrepreneurs, & scale to 6, 7 or 8 figures in your business or personal income, join us at our in-person Money Maker Summit Event (including EXCLUSIVE millionaire guests/masterminds sessions)  →⁠ ⁠⁠https://robmoore.live/mms⁠  🔗 CONNECT WITH ROB  📸 Facebook: ⁠https://www.facebook.com/robmooreprogressive/?locale=en_GB⁠  📸 Instagram:⁠  ⁠⁠https://www.instagram.com/robmooreprogressive/⁠  👨‍💻 Linkedin:⁠ ⁠⁠https://www.linkedin.com/in/robmoore1979?originalSubdomain=uk⁠  🌍 Website: ⁠https://robmoore.com/⁠  🎙 A NOTE FOR THE #DISRUPTORS:      The world is on the edge of a revolution. Wealth, power & information are being disrupted.  Mainstream media is dying. Your freedom is being challenged. Your money is being debased. #Disruptors & Rob Moore asks the questions others dare not to ask. Disruptive & diverse guests speak out on topical world issues & their areas of success & influence. As the world has changed, Disruptors has evolved to diverse global movers, shakers & change makers who stand out & speak up.  Want to start your own podcast? Get in touch -  Disruptive Media. ⁠⁠https://disruptivemedia.co.uk/⁠ If you don’t risk anything, you risk everything.

27 Okt 20251h 29min

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