OK4: Nail Q4: My Simple 5-Step Formula to End 2024 Strong
Grab the “Q4 Calculator” spreadsheet here. --- Next up, check out this episode: How to use Perplexity AI for outbound --- Ask: Submit your questions here --- When you're ready 📫 Subscribe to the newsletter 👨🍳 Want to work with me? Send me a DM --- Connect with me 📌 Connect on LinkedIn 📹 Subscribe on YouTube 🐦 Connect on X Chapters (00:00) Finish 2024 Strong (00:34) Step 1: Analize Q3 (02:05) Step 2: Plan Q4 (04:03) Step 3: Time block (05:16) Step 4: Quantify your activities (7:03) Step 5: Keep testing
29 Sep 20248min
OK3: How to use Perplexity AI for outbound (with 11 prompts)
Grab the prompts we used in this episode here. --- Ask: Submit your questions here --- When you're ready 📫 Subscribe to the newsletter 👨🍳 Want to work with me? Send me a DM --- Connect with me 📌 Connect on LinkedIn 📹 Subscribe on YouTube 🐦 Connect on X Chapters (00:00) Overwhelmed by Research? (01:04) 3 Reasons to Choose Perplexity Over GPT or Google (02:02) How NOT to Use Perplexity (02:55) Using Perplexity for Effective Account Research (03:27) Example 1: Researching a Private Company (Nooks) (10:30) Example 2: Researching a Public Company (Eventbrite)
18 Sep 202422min
OK2: Don’t Send A Cold email ’til You Listen to This Episode
Ask: Submit your questions here --- When you're ready 📫 Subscribe to the newsletter 👨🍳 Want to work with me? Send me a DM --- Connect with me 📌 Connect on LinkedIn 📹 Subscribe on YouTube 🐦 Connect on X Chapters (00:00) The Problem with Traditional Cold Outreach Approaches (00:11) Flipping the Script: The Value-First Cold Outreach (00:50) Real-World Application: Prospecting for a SaaS busines (01:53) Building the Campaign: Targeting Competitors (04:57) Crafting the Cold Outreach Message
11 Sep 20247min
OK1: How to craft relevant outbound messages that stand out (Cognism Cold Email Deconstruction)
Read the written version of the Cold Email Deconstruction here. --- Ask: Submit your questions here --- When you're ready 📫 Subscribe to the newsletter 👨🍳 Want to work with me? Send me a DM Connect with me 📌 Connect on LinkedIn 📹 Subscribe on YouTube 🐦 Connect on X CHAPTERS Updates (0:00) - Introduction and Rebranding Announcement (0:58) - Elric's Career Update: From Fired to Solopreneurship (2:17) - Why Choose Solopreneurship and Fractional Leadership (4:31) - The Birth of Outbound Kitchen: New Focus and Branding Cold Email Deconstruction (6:45) - Analyzing a Real Cold Email Example (8:50) - Feedback on the Original Cold Email (9:16) - How to Improve: Splitting Research and Staying Focused (10:56) - The Importance of Acknowledging Competitors (11:57) - Rewriting the Cold Email: A Step-by-Step Breakdown (14:44) - Key Differences and Improvements in the New Version
4 Sep 202415min
74. How this top BDR averages 134.33% with finance leaders, and CFO - Celine Hoyle, BDR Team Lead at Mosaic
In this episode, we'll discuss: How to plan your week How to execute daily How to follow up properly Celine Hoyle is a top BDR and BDR Team Lead at Mosaic. Celine's performance: Q1 '24: #1 BDR (144% of quota) Q4 '23: #1 BDR (122% of quota) Q3 '23: Ramping (137% of quota) Connect with Celine on LinkedIn: https://www.linkedin.com/in/celine-hoyle-6588a117b/ Here’s more information about Celine’s accounts and buyer personas: ICP: B2B SaaS companies with 50-500 employees Persona: Finance leaders, and CFO Market: English-speaking countries --- Btw I already recorded 2 other episodes with the Mosaic team, listen to them here: Ashley Hamano, Senior BDR at Mosaic -18: Top BDR: $1.6M in pipeline created with cold emailing, LinkedIn, a chatbot, how to rank prospects: CFOs and accounts, and her different sequences Matt Roberts, SDR leader at Mosaic - 1. Buyer personas, Multi-channel, prospecting Attribution, Tips for future SDR leaders and new SDRs ---- 📬 For more prospecting and sales development tips, join 3,211 SDRs getting the SDR Game newsletter here: https://sdrgame.substack.com/ Connect with me on LinkedIn: https://www.linkedin.com/in/elriclegloire ---- Chapters (00:00) Top BDR (04:41) Quality Over Quantity Approach (11:33) The Power of Email Outreach (28:54) Approaching LinkedIn Outreach (32:45) Focusing on the Process for Success
30 Juni 202433min
73. How this Enterprise SDR sourced $5.86 million in pipeline with PR Leaders - Jacob Farmer, Strategic Accounts SDR at Muck Rack.
In this episode, you'll discover the strategies of a successful Enterprise SDR: How to organize your day as an SDR How to use videos in your outreach How to adapt your outreach approach Jacob Farmer is a Strategic Accounts SDR at Muck Rack. Since he's joined Muck Rack: He sourced $5.86 million in pipeline, the highest in company history He brought in over $765,000 in annual recurring revenue, ranking among the top three reps. He consistently hit or exceeded his meetings held quota. Connect with Jacob on LinkedIn https://www.linkedin.com/in/jacobfarmer1/ Here’s more information about Jacob’s accounts and buyer personas: Segment: Enterprise with $500M+ in revenue and over 250 employees Personas: PR professionals Industries: All Market: North America ---- 📬 For more prospecting and sales development tips, join 3,211 SDRs getting the SDR Game newsletter here: https://sdrgame.substack.com/ Connect with me on LinkedIn: https://www.linkedin.com/in/elriclegloire ---- Chapters (00:00) Top Enterprise SDR (00:30) Maximizing Productivity: Organizing Tasks and Prioritizing Time (06:09) Booking Meetings: Using Channels and Triggers (07:37) Building Relationships: Leveraging Past Conversations (08:06) Prospecting Sessions: Comprehensive Research and Tailored Messages (14:18) Parallel Dialing: Efficient Outreach Strategy (21:28) Data Analysis: Tracking What's Working and Making Tactical Changes (27:39) Taking Accountability: Owning Your Pipeline and Seeking Feedback
22 Juni 202430min
72. How this Enterprise SDR achieved 190% in Q1 with tech leaders, DevOps, and engineers - Quitterie Lafont, Enterprise SDR at Datadog
In this episode, we'll discuss: How to plan your week How to execute daily How to follow up properly Quitterie Lafont is a top-performing Enterprise Sales Development Representative @ Datadog In February 2024, Quitterie was the global Top Performer SDR Enterprise with 267%. In March 2024, she achieved 173% and was the Top Performer SDR Enterprise EMEA. For Q1, she reached 190%. Connect with Quitterie on LinkedIn https://www.linkedin.com/in/quitterie-lafont-9850b7164/ Here’s more information about Quitterie’s accounts and buyer personas: Segment: Enterprise (5k+ employees) Personas: DevOps, tech leads, CTOs, e-commerce, back-end and front-end engineers Industries: She doesn't focus on specific industries Market: French market ---- 📬 For more prospecting and sales development tips, join 3,211 SDRs getting the SDR Game newsletter here: https://sdrgame.substack.com/ Connect with me on LinkedIn: https://www.linkedin.com/in/elriclegloire ---- Chapters (00:00) Top Enterprise SDR (02:08) The Sunday Preparation Routine for Success (06:14) Optimizing Time Slots for Maximum Productivity (09:26) Strategies for Booking Meetings and Maximizing Conversion Rates (11:43) The Power of Personalization in LinkedIn Messaging (13:28) The Importance of Self-Reflection and Continuous Improvement
15 Juni 202429min
71. How to Use AI for Prospecting with IT Leaders in Enterprise Accounts - Benyamin Holley, Enterprise SDR at Lightyear, and Founder at Lazy Sales
In this episode, we'll discuss how to use AI to: Score and prioritize accounts. Research accounts. Prospect. Benyamin Holley is an Enterprise SDR at Lightyear, and Founder of Lazy Sales Benyamin is building a true enterprise outbound motion from the ground up. Helping refine targeting, messaging, processes and tooling. He booked meetings with 2 of the F500 so far. In Q1 '24 - #1 in outbound sales accepted meetings. Connect with Benyamin on LinkedIn https://www.linkedin.com/in/benyaminholley/ If you want to work with Benyamin, check his website: lazysales.xyz Here’s a bit more info about Benyamin's accounts and buyer personas: Segment: Enterprise, Fortune 500 Personas: IT leaders Industries: All Market: North America ---- 📬 For more prospecting and sales development tips, join 3,911 SDRs getting the SDR Game newsletter here: https://sdrgame.substack.com/ Connect with me on LinkedIn: https://www.linkedin.com/in/elriclegloire ---- Chapters (00:00) Enterprise Prospecting (02:24) Building Outbound Motion Challenges (07:18) Targeting and Messaging Strategies (09:39) AI for Lead Scoring (12:01) Account Prioritization Techniques (16:49) Email Personalization and Validation (24:08) Prospecting Tools and Final Thoughts
6 Juni 202439min
