68. Scale Your SDR Team: How AI Can Transform Your Outbound Process in 2024 - Collin Stewart, CEO of Predictable Revenue

68. Scale Your SDR Team: How AI Can Transform Your Outbound Process in 2024 - Collin Stewart, CEO of Predictable Revenue

In this episode, we'll discuss:

  • The differences between a dedicated SDR model and a scaled model
  • How to develop a scaled model from the ground up
  • The essential tools and infrastructure required


Collin Stewart, the CEO of Predictable Revenue. Here's what Collin has done:

  • Bootstrapped Predictable Revenue to millions in revenue
  • Expanded the revenue team to 11 members
  • Grew three companies from zero to $1 million as only sales hire

Connect with Collin on LinkedIn

https://www.linkedin.com/in/collinstewart/

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📬 For more prospecting and sales development tips, join 3,811 SDRs getting the SDR Game newsletter here: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://sdrgame.substack.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

Connect with me on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/elriclegloire⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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Chapters

(00:00) Opening Remarks

(03:19) Optimizing for Profitability in Sales Development

(06:15) De-risking the SDR Model for Clients and SDRs

(13:31) Tools and Infrastructure for the Scale Model

(23:30) Increasing Call Volume with Parallel Dialers

(25:49) The Importance of Personalized Outreach and Flexibility

(29:35) Scoring Accounts Based on Tech Stack and Other Factors

(39:09) Testing and Iterating to Find the Most Effective Approach

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