Do Start-Ups Really Need Employer Branding? feat. Erin Wilson of hirepool

Let's face it, start-ups have plenty of priorities and surely employer branding isn't one of them? I've spoken to Erin Wilson of Hirepool.io, who thinks start-ups have to double down on employer brand, or talent community as he prefers to refer to it. Questions for Erin: Who are you and what do you do? Employer brand for startups - really? Isn’t employer brand just for corporates? OK how is EB in startups different to EB for corporates? What’s your step-by-step approach for employer brand in start-ups? What are some pitfalls? How can we measure ROI? Show me the money! What start-ups can we learn from? What does the future hold? Where can we connect with you? Read the full article: http://employerbrandingpodcast.com