Mikkel Bjerre (FC Copenhagen) on subscription models for football season tickets

Mikkel Bjerre, Ticketing and Customer Service Manager at FC Copenhagen The man who introduced a Netflix subscription model to football season tickets As the cost of living crisis escalates, the traditional season ticket sales within football is under immense pressure. How can football clubs find new ways of selling season tickets to their most loyal fans when a lot of these fans are stressed financially and maybe can not afford a full year’s payment in one go? Subscription models are on...