Data-Driven Decisions & the Product Engagement Score (with Stephanie Tanzar, Director of PM @ Pendo)

Data-Driven Decisions & the Product Engagement Score (with Stephanie Tanzar, Director of PM @ Pendo)

An interview with Stephanie Tanzar, Director of Product Management at Pendo. Stephanie talks about her passion for product management and product analytics, the new Product Engagement Score metric and some great advice for becoming more data-driven.

We talk about a lot, including:

  • The differences between stages of companies, how she's lived them all and what she prefers now
  • Whether being in a hypergrowth company with a massive user base makes it easier to say no
  • What it's like being a product manager at a company that serves a user base of product managers
  • How a passion for human / computer interaction nearly led to a PhD but instead sparked a passion for product management
  • Why data is important and the role of gut feel in product management decisions
  • What the Product Engagement Score is, what it tells you, and whether it's actually useful or just something to get people to use Pendo
  • Whether Pendo are putting their money where their mouth is and using the score to drive their own decisions
  • Examples of good decisions that have been made so far using Product Engagement Score as a basis
  • Whether NPS's time is up or whether it's valuable alongside data such as the Product Engagement Score
  • Why you don't have to be perfect to be data-driven, and that just taking it one step at a time is still valuable
  • The different lagging and leading indicators that can be used to drive product decisions
About the Product Engagement Score

Stephanie wants you to start using the PES to measure your product engagement. Find out more about that on the Product Engagement Score website.

Contact Stephanie

If you want to catch up with Stephanie, you can reach her on LinkedIn or go and sign up for Pendo.

PS - If you want check whether Stephanie's answers match up with our previous Pendo guest, check out Christine Itwaru.

Avsnitt(269)

The State of B2B Product Management (with me, Saeed Khan and guest host Janna Bastow)

The State of B2B Product Management (with me, Saeed Khan and guest host Janna Bastow)

On this episode, we try something a little different. ProdPad and Mind the Product co-founder Janna Bastow joins as guest host to interview me and Saeed Khan about our recently released research repor...

2 Apr 1h 6min

CPO Stories: Nick Kenn - Winmau

CPO Stories: Nick Kenn - Winmau

On this episode, I speak with Nick Kenn, interim Chief Product Officer at Winmau, the world's leading darts brand. Nick's career spans companies such as Betfair and Redbubble, and he now operates in i...

26 Mars 55min

Dan Olsen - Vibe Coding: The New Product Team Superpower? (with Dan Olsen, Product Management Trainer and Author “The Lean Product Playbook“)

Dan Olsen - Vibe Coding: The New Product Team Superpower? (with Dan Olsen, Product Management Trainer and Author “The Lean Product Playbook“)

In this episode, I speak with returning guest Dan Olsen, product management trainer, consultant, speaker, and author of The Lean Product Playbook. We go deep into the rise of "vibe coding" and what it...

5 Mars 1h 8min

Hugo Alves - Let's Get Real About Synthetic Users (with Hugo Alves, Co-founder @ Synthetic Users)

Hugo Alves - Let's Get Real About Synthetic Users (with Hugo Alves, Co-founder @ Synthetic Users)

On this episode, I speak to Hugo Alves, co-founder of Synthetic Users, about one of the most controversial topics in modern product development: using generative AI to simulate users for research and ...

21 Feb 1h 4min

CPO Stories: Jessica Hall - Just Eat Takeaway

CPO Stories: Jessica Hall - Just Eat Takeaway

In this episode, I speak with Jessica Hall. Jess is the Chief Product Officer at Just Eat Takeaway, a global leader in the on-demand delivery space. With a professional pedigree that includes leadersh...

27 Jan 48min

Michele Hansen - Standing up for User Research in the Age of AI (with Michele Hansen, Founder @ Geocodio & Author “Deploy Empathy“)

Michele Hansen - Standing up for User Research in the Age of AI (with Michele Hansen, Founder @ Geocodio & Author “Deploy Empathy“)

In this episode, I'm joined by the returning Michele Hansen, co-founder and CEO of Geocodio and author of Deploy Empathy, now out with a second edition. Michele brings deep experience as a former prod...

30 Dec 202556min

Tim Herbig - Stop Making Alibi Progress & Start Making REAL Progress (with Tim Herbig, Product Management Coach & Author of “Real Progress“)

Tim Herbig - Stop Making Alibi Progress & Start Making REAL Progress (with Tim Herbig, Product Management Coach & Author of “Real Progress“)

On this episode, I speak to Tim Herbig, long-time product management coach, speaker, and author of the new book "Real Progress". Tim has worked with companies like StepStone, Chrono24, Deutsche Teleko...

5 Dec 202555min

CPO Stories: Sean O'Neill - Syncron

CPO Stories: Sean O'Neill - Syncron

On this episode, I speak to Sean O'Neill. Sean is the Chief Product & Technology Officer at Syncron, and an executive product leader with a storied career spanning companies like Amazon, Tesco, and Gf...

10 Nov 202550min

Populärt inom Business & ekonomi

framgangspodden
varvet
svd-tech-brief
badfluence
rss-jossan-nina
rss-borsens-finest
uppgang-och-fall
bathina-en-podcast
rss-svart-marknad
tabberaset
lastbilspodden
rss-inga-dumma-fragor-om-pengar
fill-or-kill
rikatillsammans-om-privatekonomi-rikedom-i-livet
24fragor
affarsvarlden
avanzapodden
borsmorgon
market-makers
montrosepodden