Uber Just Exposed AI’s Biggest Cost Problem
Eric and Neil break down why Uber’s AI spend is skyrocketing, what it means when tools like Claude Code become too useful to cut back, and why token costs may become the next big enterprise bottleneck...
21 Apr 25min
We Did 320 Predictions, And The Results Just Came Back..
Eric and Neil break down how they used AI and the YouTube API to analyze 320 episodes worth of predictions, score who was more accurate over time, and uncover the deeper pattern behind why the podcast...
20 Apr 23min
Anthropic Just Revealed a New Marketing Channel
Eric and Neil break down GitHub as the next major marketing channel, why AI voice agents are finally good enough for discovery calls, and the trap of "AI theater" that's killing marketing ROI. They un...
16 Apr 22min
This Guy Built a $1.8B Company That Shouldn’t Exist
Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: https:...
15 Apr 25min
OpenAI Just Made a Desperate $200M Investment
Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: htt...
14 Apr 23min
IKEA Just Found the AI Strategy Most Companies Missed
Neil and Eric break down how IKEA turned an AI chatbot's failures into a $1B design consultancy, why creative is now the real ceiling on paid ads, and where API pricing and in-LLM advertising are head...
13 Apr 18min
The BEST Social Media to Market On Right Now (It's Not Even Close)
Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: https:...
9 Apr 21min
Branding Just Changed Forever
Growth Newsletter: https://levelingup.beehiiv.com/subscribe Need marketing help? Visit: https://www.singlegrain.com/ and https://npdigital.com/ Want to recruit great marketers? Find them here: htt...
8 Apr 19min
