The 6 Key Google Ad Campaigns The Best Agency Includes in Their SOP

The 6 Key Google Ad Campaigns The Best Agency Includes in Their SOP

There are six key campaign types we build for nearly every client. In this episode, Kasim breaks down each one with how they're used and why they're important for successful Google Ads campaigns.

As a disclaimer, it's important to note that these campaigns are a general guide and starting point. Each client's goals are unique, and it's the job of an ads manager to customize the strategy to fit those specific goals.


While they may not be a one-size-fits-all solution, this knowledge can provide a solid foundation for your Google Ads strategy. Listen to this episode now!


Did we miss a campaign category you think should be added to our list? Please let us know!


Need help with Google Ads? Get your FREE action plan here: https://sol8.com/ap/


Related videos:

🧲 The Ultimate Traffic Strategy: Stealing Competitor's Traffic Without Compromising Your Own:

• 🧲 The Ultimate Tr...

How To Run High Competition Lead Generation Campaigns:

• How To Run High C...

📊 How to Measure Your YouTube Ads Performance:

• 📊 How to Measure ...

YouTube Ads Beat Facebook Ads Every Time! (With Aleric Heck of AdOutreach):

• YouTube Ads Beat ...


0:00 The 6 Key Google Ad Campaigns The Best Agency Includes in Their SOP

0:40 Brand Campaigns

1:19 Inbound Campaigns

1:59 Outbound Campaigns

4:29 Competitor Campaigns

5:15 Remarketing Campaigns

5:55 Smart Campaigns



Are you looking to level up your Google Ads game? Join John and our Google Ads Strategists every Friday at 1:00 PM PT for an all-inclusive deep dive into Google Ads.

Our experts will...

Avsnitt(505)

How to Get Conversions with Effective Ad Copy (Winning Words)

How to Get Conversions with Effective Ad Copy (Winning Words)

Discover how to drastically improve your paid social and Google Ads copy with these seven actionable tips for incredible conversion copywriting. Learn the significance of using the right words to crea...

3 Feb 19min

Mastering Conversion Rate Optimization for Lead Generation

Mastering Conversion Rate Optimization for Lead Generation

In this video, learn crucial strategies to enhance lead generation through paid ads. Discover why lead volume often plateaus despite decent traffic and how to correct it by focusing on post-click expe...

26 Jan 6min

Maximize E-commerce Conversions: Techniques for Post-Click Ad Success

Maximize E-commerce Conversions: Techniques for Post-Click Ad Success

In this video, we explore why many e-commerce ads fail not due to poor advertising but because of post-click issues. Discover how mobile usability, creative alignment, streamlined checkout processes, ...

21 Jan 7min

Google Ads Essentials: Tips & Strategies

Google Ads Essentials: Tips & Strategies

In this episode, we dive into essential strategies for optimizing your Google Ads campaigns. Learn about best practices, testing methodologies, audience targeting, and the importance of effective ad c...

16 Dec 20259min

Ultimate Guide to Landing Page Optimization: Strategies to Boost Your Conversion Rates

Ultimate Guide to Landing Page Optimization: Strategies to Boost Your Conversion Rates

In this episode, Hannah, an expert in landing page optimization, provides a step-by-step guide to diagnosing and fixing common issues with landing pages. She emphasizes the importance of slowing down ...

8 Dec 202510min

Master Landing Page SEO | Quick Fixes for Traffic and Conversions

Master Landing Page SEO | Quick Fixes for Traffic and Conversions

In this episode, we provide a detailed guide on improving landing page SEO to drive more traffic, leads, and conversions. Learn how to enhance your page's structure, intent, and schema markup to make ...

25 Nov 202512min

From Ad Clicks to Customer Conversions: Essential Landing Page Strategies

From Ad Clicks to Customer Conversions: Essential Landing Page Strategies

Join Hannah as she shares expert strategies for building high-converting landing pages in your paid media campaigns. Learn how to tailor your message to specific audiences, make conversions effortless...

19 Nov 20257min

From 3% to 30% Conversions: The Strategies You’re Not Using

From 3% to 30% Conversions: The Strategies You’re Not Using

Stuck at a 3–6% conversion rate and wondering why your paid ads aren’t profitable? In this video, Paid Media Manager, Amelia Lark, and Junior Digital Designer, Megan Hall, break down the biggest mista...

1 Okt 20258min

Populärt inom Business & ekonomi

badfluence
framgangspodden
rss-jossan-nina
varvet
uppgang-och-fall
rss-borsens-finest
avanzapodden
bathina-en-podcast
svd-tech-brief
fill-or-kill
rss-inga-dumma-fragor-om-pengar
24fragor
rss-kort-lang-analyspodden-fran-di
lastbilspodden
rss-dagen-med-di
rss-den-nya-ekonomin
borsmorgon
dynastin
kapitalet-en-podd-om-ekonomi
market-makers