A Guide to Employer Reviews & Transparency, with Moritz Kothe of kununu

Moritz Kothe is CEO of kununu and Senior Vice President International for XING AG. kununu is breaking out of the DACH region and launching in the United States, we thought we'd ask him a few questions around employer reviews, culture and transparency. Questions for Moritz: Who are you and what do you do? Employer reviews - why is this important, and why now? The elephant in the room is Glassdoor - why do we need Kununu? Why did you launch in the US? Xing hasn’t got anywhere outside of DACH. How can you verify candidates/employees/alumni who leave reviews? TripAdvisor has similar issues with guests/non-guests What’s a step-by-step guide to success with employer reviews? What are some pitfalls to avoid as an employer? How can we measure ROI on employer reviews and transparency? What companies are doing it right in your opinion? What’s the next big thing for employer reviews and for kununu? Where can people connect with you? Get the full scoop at http://employerbrandingpodcast.com