SPI 596: How to Craft Irresistible Offers with Karthik Vijayakumar

SPI 596: How to Craft Irresistible Offers with Karthik Vijayakumar

#596 What if you had an offer people just couldn’t refuse? And no, I don’t mean going all The Godfather on your audience. I’m talking about making your products and services irresistible. Karthik Vijayakumar is talking over the show today to teach us his simple three-step copywriting process. He is the host of the Launch Plan podcast, creator of the Sales Copy Mastery series, and the founder of Design Your Thinking. Karthik will walk you through the exact steps you need to take to craft an irresistible offer. This is another installment in our Teaching Friday series, where we invite members of the SPI Pro community to share their expertise with our listeners. By the end of the episode, you'll be able to apply what you’ve learned to websites, sales pages, email campaigns, social media posts, and wherever else you connect with your audience. Show notes and more at SmartPassiveIncome.com/session596.

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SPI 924: Unexpected Wins From Our Short-Form Challenge

SPI 924: Unexpected Wins From Our Short-Form Challenge

#924 Do you have a business, or are you just making videos? Many people chase going viral instead of focusing on what matters most for online entrepreneurs. Building confidence and consistency are the...

8 Apr 20min

SPI 923: Short-Form Video Case Studies (From Challenge Participants!)

SPI 923: Short-Form Video Case Studies (From Challenge Participants!)

#923 What happens when real people commit to showing up on camera every day for a solid month? If you've been following my 30-day short-form video challenge, listen in on this episode to hear from two...

1 Apr 25min

SPI 922: Lessons Learned Running a Community Since 1996 with  Paul Gowder

SPI 922: Lessons Learned Running a Community Since 1996 with  Paul Gowder

#922 Imagine learning from someone who's been running an online community for 30 years. Listen in, because that’s exactly what’s about to happen in today’s incredible episode! That's right! My guest, ...

27 Mars 28min

SPI 921: Growing a $9 Offer Into a Multi-Six-Figure Brand with Liz Wilcox

SPI 921: Growing a $9 Offer Into a Multi-Six-Figure Brand with Liz Wilcox

#921 Social media is just media nowadays. But if you want to foster deep relationships with your audience, email is where the real conversations happen! That's not even the best part, though. I know y...

25 Mars 33min

SPI 920: Get More Business than You Can Handle in the Age of AI with James Barnard

SPI 920: Get More Business than You Can Handle in the Age of AI with James Barnard

#920 Quick, think about tasks and skills that can easily be replaced by AI. Logo design has to be somewhere near the top, right? Well, today's chat with my guest, James Barnard, will shift your perspe...

18 Mars 35min

SPI 919: How to Start New Things Without Quitting the Old Things

SPI 919: How to Start New Things Without Quitting the Old Things

#919 What would you regret more, letting go too early or holding on too long? There's no shame in changing direction when something stops working. Shame only starts creeping in when you stay stuck bec...

11 Mars 23min

SPI 918: Going Live to Supercharge Your Audience Growth (with Mariane Cresp)

SPI 918: Going Live to Supercharge Your Audience Growth (with Mariane Cresp)

#918 Big vanity numbers don't always build big businesses. That's why going viral should never be our main goal online. Instead, it's all about fostering superfans and redirecting the attention we get...

6 Mars 33min

SPI 917: We Sold Our Company… Here’s What No One Tells You (with Caleb Wojcik)

SPI 917: We Sold Our Company… Here’s What No One Tells You (with Caleb Wojcik)

#917 What does it feel like to let go of a business you love, one you started with a close friend? Is selling the right move when you know your focus has shifted? In this episode, we'll share a behind...

4 Mars 26min

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