Ep1122: Revolutionizing Video Marketing: Asaf Yanai on How Alison AI Transforms Creative Strategies with AI-Powered Insights
20MinuteLeaders20 Aug 2024

Ep1122: Revolutionizing Video Marketing: Asaf Yanai on How Alison AI Transforms Creative Strategies with AI-Powered Insights

Asaf Yanai takes us through his evolution from a career in traditional marketing to co-founding Allison AI, a company that's transforming how brands approach video content. Drawing on his work with global giants like Unilever and Procter & Gamble, Asaf highlights the challenges of traditional A/B testing and how Allison AI uses advanced data and AI to create more effective and personalized video campaigns. He also discusses bridging the gap between creative and media teams, offering a glimpse into the future of digital marketing where creativity is seamlessly integrated with data-driven insights.

Avsnitt(1171)

Ep1171: Fernando Dominguez Pinuaga: Quantum Meets AI

Ep1171: Fernando Dominguez Pinuaga: Quantum Meets AI

Fernando Dominguez Pinuaga shares his journey from energy systems to Google X, where he learned to think in true moonshot scale before joining SandboxAQ. At the crossroads of AI and quantum physics, h...

1 Jan 23min

Ep1169: Lauren Freund: Engagement Over Reach

Ep1169: Lauren Freund: Engagement Over Reach

Lauren Freund has spent the last few years inside her dream company, leading social media and influencer marketing at Canva. She describes why traditional influencer playbooks—optimizing for follower ...

18 Dec 202520min

Ep1168: Anya Law: Actionable Social Listening

Ep1168: Anya Law: Actionable Social Listening

Coming from years of manual social monitoring in marketing roles, Anya Law saw how expensive and ineffective traditional social listening was for startups. Meeting her co-founder at Atlanta Tech Villa...

15 Dec 202521min

Ep1167: Daniel Adix: The Recovery Rebrand

Ep1167: Daniel Adix: The Recovery Rebrand

Growing up in Wisconsin’s drinking culture, Daniel Adix launched LiQure to help people “feel good the next day.” After discovering DHM and developing a gummy-based recovery supplement, he navigated ta...

3 Dec 202521min

Ep1166 | Matan Kadim: Identity Drives Fitness

Ep1166 | Matan Kadim: Identity Drives Fitness

Matan Kadim’s path into fitness began with a personal struggle and grew into a career of coaching and international learning. He argues that real change comes not from short-term resolutions but from ...

11 Nov 20251h 4min

Ep1165 | Neta Bresler: Mind Art for Tech Teams

Ep1165 | Neta Bresler: Mind Art for Tech Teams

Neta Bresler’s journey began with a childhood magic kit and evolved into a 1,500-student academy and global recognition as a top mentalist. Today, he reframes mentalism as “mind art”—a discipline that...

10 Nov 202540min

AI & the Fifth Domain of Warfare: A Talk with Eyal Balicer, Cybersecurity Innovator & Thought Leader

AI & the Fifth Domain of Warfare: A Talk with Eyal Balicer, Cybersecurity Innovator & Thought Leader

By Michael Matias, CEO of Clarity and Forbes 30 Under 30 alumCybersecurity has entered a new domain—literally. As Eyal Balicer put it in our recent conversation: “Cyberspace is now the fifth domain of...

14 Sep 202542min

Unlocking GRC Potential with AI: A Conversation with Yair Kuznitsov, CEO of Anecdotes

Unlocking GRC Potential with AI: A Conversation with Yair Kuznitsov, CEO of Anecdotes

By Michael Matias, CEO of Clarity and Forbes 30 Under 30 alumThe intersection of Governance, Risk, and Compliance (GRC) and artificial intelligence (AI) marks one of today’s most significant business ...

14 Sep 202526min

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