#375 - How To Avoid Competitors Undercutting Your Deals (Johnny Larson, Talkdesk)

#375 - How To Avoid Competitors Undercutting Your Deals (Johnny Larson, Talkdesk)

ACTIONABLE TAKEAWAYS Know Competitors' Fiscal Periods: Be aware of when your competitors’ fiscal periods end to anticipate price drops and position yourself better. Phased Approach: When price matters, propose only the essentials for day one to make your quote smaller and easier to accept. Timeline Stack: Identify key timeline drivers, like contract end dates or business seasonality, to create urgency. Turn Want into Why: During discovery, dig deeper to find the real business problem behind a customer’s desire for change. JOHNNY'S PATH TO PRESIDENTS CLUB Commercial Account Executive @ Talkdesk Enterprise Sales Development Manager @Talkdesk Team Lead, Enterprise Sales Development @ Mimeo Enterprise SDR @ Mimeo RESOURCES DISCUSSED: Join our weekly newsletter Things you can steal

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#560 - Inside a $3.6M Sale: From 40-Person Demo to Brutal Negotiation

#560 - Inside a $3.6M Sale: From 40-Person Demo to Brutal Negotiation

They almost got shut out of the deal, then closed $3.6M anyway. Johnny Larson breaks down the full sales cycle behind a $3.6M enterprise win, from forcing his way into an RFP he wasn’t invited to, ...

31 Mars 36min

#559 - How to Make Buyers Realize They Have a Problem | Keenan

#559 - How to Make Buyers Realize They Have a Problem | Keenan

The Perfect Outbound Sequence Template Keenan (author of Gap Selling) breaks down a step-by-step framework for prospecting that actually gets responses, focused on leading with problems—not product...

26 Mars 38min

#558 - The 5 Data-Backed Cold Call Scripts to Overcome Any Objection

#558 - The 5 Data-Backed Cold Call Scripts to Overcome Any Objection

Most sales reps try to memorize dozens of objection responses. That’s a mistake. Just 5 objections make up roughly 74% of what you’ll hear on cold calls. This episode breaks down those 5 objecti...

24 Mars 10min

#557 - How to Run a Perfect Discovery Call (Start to Finish) | Jacob Fleisher

#557 - How to Run a Perfect Discovery Call (Start to Finish) | Jacob Fleisher

In this episode of 30 Minutes to President’s Club, Jacob Flesher (Head of Sales at Attention) breaks down a full discovery call framework from start to finish, including how to challenge prospects wit...

19 Mars 34min

#556 (Trailer) - I Taught A Standup Comedian To Cold Call (Real Dials)

#556 (Trailer) - I Taught A Standup Comedian To Cold Call (Real Dials)

Full video HERE What happens when you give a stand-up comedian a sales script and tell him to start cold calling? Alex Murphy sits down with his brother Andrew (a comedian in Austin) and gives h...

17 Mars 1min

#555 - Discovery Masterclass: Everything You Need to Run a Perfect Discovery Call

#555 - Discovery Masterclass: Everything You Need to Run a Perfect Discovery Call

Learn more: https://www.30mpc.com/course/discovery-course -- ACTIONABLE TAKEAWAYS: Structure Your Call in 3 Parts: Great discovery calls have three distinct chapters—(1) the first five minutes...

12 Mars 51min

#554 (Trailer) - Don't Sell to Your Champion. Sell THROUGH Them. (2 Real Emails)

#554 (Trailer) - Don't Sell to Your Champion. Sell THROUGH Them. (2 Real Emails)

Full video HERE' The fastest way to reach the executive who can green-light your deal: write the email they’ll actually read. Nate Nasralla breaks down two real examples of emails you can draft fo...

10 Mars 1min

#553 - How to Run Discovery Without Obsessing Over Questions | Gal Aga ft. Aligned

#553 - How to Run Discovery Without Obsessing Over Questions | Gal Aga ft. Aligned

Most sellers obsess over asking the perfect discovery question. In this episode, Gal Aga breaks down why great discovery has nothing to do with memorized questions and everything to do with understand...

5 Mars 36min

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