A Lifetime Living His Passion Making Wine - Judd Wallenbrock

Judd is a seasoned veteran of the wine business and has the scars to prove it. Yet after 40 years in the business, his excitement for the industry couldn’t be stronger, his love for wine more intense, nor his commitment to experience marketing more passionate. Judd cut his teeth in the 80’s learning the ropes as a wine retailer, restaurateur, broker, and wine educator for nine years. After a break to earn his MBA, he spent four years at Nestle, forging a marketing discipline in consumer packaged goods, and a very acute desire to bring that discipline back into the wine industry. He has served as a Vice President for Robert Mondavi, COO of De Loach Vineyards, President of Michel-Schlumberger Estate, President, CEO and Managing Partner of The Good Life Wine Collective (Jessup Cellars and Handwritten Wines), has experienced the thrill of the entrepreneurial world as proprietor of his own winery, Humanitas, and is now President and CEO of C. Mondavi & Family, home to Charles Krug, CK Mondavi and Purple Heart. To learn more about Judd and Charles Krug Winery, visit https://www.charleskrug.com/