677: Growing a Niche Dating App with Noa Gutterman

Today's guest is the Head of Growth for HER, a dating app for queer women. You will discover how finding a local person was the key to internationalizing the app, how to maximize influencer marketing campaigns for a niche app and how retro looking ads are outperforming any other ad creative.

Noa Gutterman is Head of Growth at HER Social App.