How to Market in Reverse
RESTAURANT STRATEGY4 Maj 2023

How to Market in Reverse

#234 - How to Market in Reverse

*****

This week's episode is brought to you by: SPOTON

You may think of them as a POS system, but SpotOn is so much more. With SpotOn you get a seamless restaurant tech solution that actually boosts revenue and manages costs. Book a demo today and see how SpotOn is changing the whole game.

VISIT: https://www.spoton.com/chip


*****

This week's episode is brought to you by: 7SHIFTS

7shifts is the team management platform for restaurants. From hiring, to scheduling, training and retaining, they’ve got the tools you need to help you run your business with ease. Better understand your restaurant, hit your labor targets, and keep your entire team connected. Plus, 7shifts integrates with POS and payroll systems you already use and trust! Join over 30,000 restaurants using 7shifts today. Restaurant Strategy listeners get 3 months free.

VISIT: https://www.7shifts.com/restaurantstrategy

*****

I often speak about the Triangle Principle, a framework I developed years ago to better market restaurants. It basically says: "There are three sides to a triangle, just like there are three sides to successfully market a restaurant... Attraction, Retention, Evangelism."

The bottom line is you gotta get people in, get people back, and get people talking.

And the only way to market is to focus on achieving those three goals. To do it well, you gotta start with the end in mind. You've got to market in reverse.

*****

Same results, but a brand new name:
The Restaurant Strategy P3 Mastermind

The three Ps stand for PROFIT, PROCESS, and PROGRESS. (Our three pillars.)

Curious to learn more? Schedule a FREE 30-minute Strategy Session: https://www.restaurantstrategypodcast.com/schedule

Avsnitt(540)

Why “Trusting Your Managers” Is Costing You Money

Why “Trusting Your Managers” Is Costing You Money

#539 - Why “Trusting Your Managers” Is Costing You Money ***** This week's episode is brought to you by: MARGIN EDGEVISIT: https://www.marginedge.com/lp/chip This week's episode is brought to you by: ...

6 Apr 16min

Social Media is NOT Content, It's Communication at Scale

Social Media is NOT Content, It's Communication at Scale

#538 - Social Media is NOT Content, It's Communication at Scale *****  This week's episode is brought to you by: RESTAURANT SCALE SECRETSVISIT: https://restaurantscalesecrets.com/Chip This week's epi...

2 Apr 16min

Menus Are Operational Tools, Not Art Projects

Menus Are Operational Tools, Not Art Projects

#537 - Menus Are Operational Tools, Not Art Projects *****   This week's episode is brought to you by: KICKFINVISIT: https://kickfin.com/demo/ This week's episode is brought to you by: AJINOMOTOVISIT:...

30 Mars 18min

Stop Chasing New Guests

Stop Chasing New Guests

#536 - Stop Chasing New Guests *****  This week's episode is brought to you by: RESTAURANT SCALE SECRETSVISIT: https://restaurantscalesecrets.com/Chip This week's episode is brought to you by: OVATIO...

26 Mars 13min

The Real Reason Your Labor Is Out of Control

The Real Reason Your Labor Is Out of Control

#535 - The Real Reason Your Labor Is Out of Control *****   This week's episode is brought to you by: KICKFINVISIT: https://kickfin.com/demo/ This week's episode is brought to you by: AJINOMOTOVISIT: ...

23 Mars 17min

You Don’t Have a Marketing Problem, You Have a Clarity Problem

You Don’t Have a Marketing Problem, You Have a Clarity Problem

#534 - You Don’t Have a Marketing Problem, You Have a Clarity Problem *****  This week's episode is brought to you by: MARQII  MARQII is your one-stop-shop for listings management and reputation manag...

19 Mars 13min

Busy Is NOT Profitable

Busy Is NOT Profitable

#533 - Busy Is NOT Profitable ***** This week's episode is brought to you by: OVATION OVATION provides frictionless feedback, streamlined guest recovery, and operational insights – all focused on the ...

16 Mars 15min

The Connection Between Marketing and Culture (ENCORE)

The Connection Between Marketing and Culture (ENCORE)

#532 - The Connection Between Marketing and Culture (ENCORE) *****  This week's episode is brought to you by: MARQII  MARQII is your one-stop-shop for listings management and reputation management. Co...

12 Mars 20min

Populärt inom Business & ekonomi

framgangspodden
varvet
svd-tech-brief
rss-jossan-nina
badfluence
uppgang-och-fall
bathina-en-podcast
avanzapodden
rss-borsens-finest
rss-svart-marknad
tabberaset
rss-inga-dumma-fragor-om-pengar
fill-or-kill
rikatillsammans-om-privatekonomi-rikedom-i-livet
24fragor
kapitalet-en-podd-om-ekonomi
market-makers
affarsvarlden
montrosepodden
dynastin