LSKD’s Unstoppable Rise; $100 Mil, 4 Years: Jason Daniel

🎙️ Welcome to "Chew the Fat," where real business insights meet real-world success stories.

Jason Daniel is the founder and CEO of LSKD, the sportswear brand born out of a backyard hustle and a deep love for action sports. Starting at just 16, Jason turned his obsession with BMX and motocross into a movement - literally. What began as selling tees under the name Loose Kid Industries in his mum’s spare room evolved into LSKD, a globally recognised activewear brand inspiring people to chase the vibe and be 1% better every day. From carpenter to entrepreneur, Jason’s journey is fuelled by grit, passion, and a relentless drive to create gear that blends function, style, and a whole lot of heart.

Top 5 takeaways:

• Roots of hard work and resilience

• Stay in your lane

• Community and teamwork at the heart

• Passion for action sports

• Gratitude for the journey

Follow my journey:

Website: www.eatwithpurpose.net

Instagram: ⁠frankgreeff_ ⁠

Youtube: ⁠@Frankgreeff